BellSouth
Wireless Rings in the New Year With a New Name
BellSouth
Wireless Data started the new year with a new name–Cingular Interactive.
Cingular Interactive will be a business unit of Cingular
Wireless headquartered in Woodbridge, N.J.
“Our new name, Cingular
Interactive, illustrates our status both as a key member of the Cingular
Wireless family, the second largest wireless company in the U.S., and as the
leading provider of interactive wireless data communications solutions to
companies and mobile professionals,” said Donald Kovalevich, President of
Cingular Interactive. Kovalevich was President and CEO of BellSouth Wireless
Data.
“As a member of the
Cingular Wireless family, we will have a nationally recognized brand, access to
more resources, broader distribution channels and a migration path from our
current network technology to the next generation cellular packet technology.”
The new Cingular Interactive
name will be evident in all aspects of the company’s business, from branding
of products and services to Web site domain name.
Cingular Interactive,
headquartered in Woodbridge, N.J., provides wireless data communications
solutions that eliminate the barriers between critical information and mobile
users; it also provides telemetry and transactions applications. Cingular
Interactive operates its wireless data service throughout the U.S. covering more
than 93% of the urban business population located in 492 Metropolitan
Statistical Areas (MSAs) and non-MSAs with a total population of 200 million
people.
Cingular Interactive is a
business unit of Cingular Wireless, a joint venture between SBC and BellSouth.
Cingular Wireless provides wireless voice and data service to more than 19
million customers in 38 states, the District of Columbia and two U.S.
territories. SBC and BellSouth share control of Cingular Wireless.
For more information visit www.bellsouthwd.com.
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