Wireless Payments and the IrFM Messaging Standard By H.R. Damon González Jr.
e are living in a time that is defined by exciting, innovative and even
pivotal new technologies that are having a sudden and dramatic impact on
our daily lives. Among these is the continued evolution of the practice of
sending information via something other than electrical wires or pieces of
paper.
Counted in a long list of practical communications applications is the
ability to make wireless, "person-to-person" (P2P), electronic payments -
that is, payments made to stores, other persons, vending machines, toll
booths and ticket counters, unencumbered by a clutter of machines and wires
or pockets full of checkbooks, cash and plastic cards.
P2P is sometimes referred to as a short-range financial transaction or SRFT
and is characterized by the buyer and seller both being physically
proximate. SRFT does not deal with online payments (as in paying a Web
merchant using a credit card or Internet check) but rather with wirelessly
passing value and payment information between individuals and point-of-sale
(POS) devices such as those listed above.
And, by the way, this also could include transmitting to an individual PC
as if it were a traditional POS device (in effect, replacing the manual
component of performing an online payment). In short, simplified payment is
coming your way thanks to the magic of light and radio waves. As wild and
science fiction-like as the scenarios discussed here may sound, the
underlying ideas are not necessarily new.
Over thousands of years, and through several different methods, there
always has been some form of wireless exchange of data. An early example is
communication via unique patterns of drumbeats wafting over savannas and
through triple-canopy jungles.
Later examples include using light beams for communications between sailing
ships, sending voices through optical fibers and unlocking the music
impressed on small plastic discs. More recently, using radio waves to open
garage doors, send images to television sets and buy cans of soda from
standalone vending machines have become common daily events.
What is notable in all of this is not that the technologies are new or that
a payment application is particularly revolutionary. The great departure is
that a community of interested individuals and companies is beginning to
catch the public's eye through a project founded to create one worldwide
standard upon which hardware and software manufactures can base universally
applicable wireless payment solutions. This band of aspiring
revolutionaries got its start in the context of the Infrared Data
Association (IrDA).
A Wireless Payment Standard
IrDA's claim on history is its wildly successful program to define and
promulgate a specification for sending and receiving messages using
infrared light waves. Originally convened by large technology companies
such as IBM and Hewlett-Packard, the IrDA has succeeded in influencing
inclusion of infrared communications ability in laser printers, laptop
computers, handheld computers, personal data assistants (PDAs) and mobile
phones worldwide.
In all, the estimates are that more than 200 million computing and
communications products are infrared capable. Especially important for the
wireless payments case is that the major mobile phone and PDA manufacturers
have become aggressive about equipping their devices with infrared
transceivers as well as adding a payments feature to their product lines.
Against this backdrop of a widely accepted standard and alluring financial
service application opportunities, the IrDA reviewed and accepted a white
paper that became the foundation for its wireless payment standardization
project. Thus was born the Infrared Financial Messaging (IrFM) Special
Interest Group (SIG), otherwise known as the IrFM SIG.
One of the IrFM SIG's first moves was to define a charter and scope for the
project, and in so doing it took a major step forward in laying the
groundwork for making it universally possible to execute short-range
financial transactions.
The essence of the IrFM protocol is that it is the definition of the form
and sequence of messages exchanged between two transceivers in a payment
transaction. IrFM SIG's objective is to create a standard for this
interaction that meets at least three criteria:
First, the protocol must allow for any two transceivers to work together
(i.e., for one of any variation of portable handheld personal devices to be
able to talk to any of the large selection of POS terminals available now,
or in the future).
Second, it must support a capacity for the parties to a transaction to
agree on, and use, any available payment instrumentality that they may
choose (i.e. electronic cash, debit card, credit card or even electronic
coupons and loyalty points).
Finally, it must be fully compatible with existing payment
infrastructures and still be sufficiently flexible to adapt and operate in
those same structures as they evolve. Sounds simple, but remember that
"portable handheld personal devices" covers a host of sins in hardware and
operating system (O/S) designs. Likewise, POS terminals can mean literally
hundreds of hardware and O/S combinations. Consider also the fact of
transacting in a different currency each time a national border is crossed.
Had enough? No? Then, think about the 96, or more, national banking and
regulatory systems within which a global standard must operate. The
challenge is one of reconciling a jumble of hurdles ranging from matters of
privacy and transaction integrity to software system interfaces.
Nonetheless, an interesting fact in this effort is that while it seems to
take on the whole world of payments, the truth is, it doesn't.
In fact, IrFM is concentrating on a small, but incredibly important,
element of making a payment. To be precise, it deals with what happens in
the airspace between a consumer's device and a merchant's terminal.
Think of it as the dialogue between yourself and a store clerk, which
begins with a request for a certain amount of value (money) and ends with
your handing it over - simple on its face but quite complex on closer
inspection.
In fact, several things happen that are so familiar that they hardly get a
moment's thought. It is also a question of the many alternatives and
capabilities that must be handled in the flow of the buying and selling
process. Bankers and lawyers think of this part of a commercial transaction
in terms of "offer and acceptance" and "escrow."
Decisions and Responses
There are a handful of choices when it comes time to pay for the things you
buy. It is a decision between cash, checks, credit cards, ATM cards (also
known as debit cards), store credits, gift certificates or any of several
other forms of alternative money (for example, buying airplane tickets with
frequent flyer points).
A particular choice is often governed by one or more of a number of
factors, including liquidity, the size of the payment, balances in loyalty
program accounts and, especially, what you remembered to bring with you.
Regardless of your decision, however, one thing will be consistently true.
You must always have, in your possession, the whole array of plastic cards,
paper and even coins before you can choose from among the options.
Would life be better if all these things could be consolidated?
Incorporated into a single payment tool, if you like. Would life be even
better if you could use that one payment tool anywhere in the world you
happened to be? How about if your payment record were created, tracked and
stored as an automatic part of the act of making your payment? And, while
we're at it, would you like fries with that?
Many think the answer to these questions is "definitely, yes." And the coin
has two sides.
Related to the buyer's dilemma is that of the seller, or merchant, who is
daily faced with the complexity of managing so many payment methods. In a
nutshell, the merchant must be equipped with a virtual carload of equipment
and software. This means installing cash registers for cash, checks and
coins; a system of protections for accepting check-based payments;
equipment connected to a variety of electronic networks to handle credit
cards and debit cards; and, finally, systems to handle gift certificates
and the like.
All in all, the merchant has major challenges in logistics, accounting
systems, training and support, all to assure that no sale fails because of
something "simple" like not having the capacity to accept a particular
payment type.
Seen in another light, the merchant is doing only one important thing, and
that is selling product. Is it not in the merchant's interest to be able to
comfortably accept any of the many different ways of paying? If, in
addition, this broader capacity comes at minimal cost - and possibly even
lower cost - is the merchant better off? Again, many think the answer is
"definitely, yes."
IrFM is tackling the tedium that buyer and seller must endure to reach that
special moment known to most of us as: "It's bought and paid for!" IrFM's
success will mean simplicity, speed and universality - well worth the time
and effort.
In the next installment, we'll take a closer look at the IrFM SIG team
structure, methodology and work product.
Editor's note: This is the first of a series of articles that will review
the concept, creation, evolution and potential future of a project to
standardize an important component of payment initiation systems. What you
will be able to take away from this first part of the story is an
understanding of a wireless payment protocol's place in the global scheme
of things relating to paying for goods and services.
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