Reading This Book Will Pay Off
o matter whether you are a seasoned veteran or a novice ISO, you will find
the information in Bill Pittman's new book, "Developer's Guide To
Integrating Electronic Payments," invaluable to all aspects of the
business.
Pittman has achieved that rare combination of being not only informational
but also useful. The charts, lists and graphs are everyday tools designed
to help you transform e-payments solutions into a distinct competitive
advantage.
Successful management of payments is a critical component of everyday
business operations, and the implications of failing to integrate those
payments correctly can have considerable impact on your bottom line.
Pittman shares his 10 years of payment-processing experience developing
both physical and virtual world technologies and teaches how to turn
payments into a distinct benefit by integrating them correctly the first
time.
With the dawn of the new millennium, a multitude of new innovative payment
options has inundated the electronic-payments marketplace with a wide array
of unique solutions - such as credit cards, debit cards and check services
- that are tailored to vertical industries like retail, restaurant, hotel,
rental, mail telephone order and now e-commerce. The constant changes
taking place are so sweeping, industry experts believe the convergence
between the physical and virtual worlds are going to revolutionize the way
we conduct business.
Even with all these changes, one fact remains the same: If the integration
is not completed correctly, payments will still be processed - but the
merchant will pay higher rates than necessary.
"Before developers can integrate electronic payments into their
applications they need to understand the payment industry and how it
relates to the business process of the application they are writing,"
Pittman writes.
Pittman thoroughly shows how to seamlessly integrate electronic payment
systems (EPS). Regardless of the application, the integration must be
accomplished in a manner that meets the financial industry requirements,
the business process requirements, and the needs and usability requirements
of the end-user of the application. The goal is for EPS to be invisible to
the end-user of the application while providing the merchant with the
lowest possible processing rates.
Beginning with the current state of transaction processing, Pittman gives
us a brief history of payment-processing terminology and discount rates in
the industry and an in-depth look at the transaction-processing process. He
then looks at the use of PC's, through the next generation Web services and
thin client solutions, finishing with an overview of the eXtensible Markup
Language (XML) protocols and card-presentment environments.
Pittman thoroughly examines the anatomy of credit card transactions, from
the authorization process through signature capture and settlement
procedures, as he defines supply interchange rules providing guidelines and
criteria for qualifying transactions for the different rates, which were
designed by Visa and MasterCard.
He discusses the advantages of terminal-based systems vs. host-based
systems, qualified transaction conditions, partially qualified transactions
and non-qualified transaction conditions. He then clarifies the often
perplexing and confusing retail check conversion or ACH transactions.
Pittman saves the best for last, presenting lists, charts, graphs and
diagrams providing much needed data on Payment Transaction Flow, signature
capture, credit, voids, repeat sales, ForceCapture, PayData, ACH
transactions, XML PayRequest/Response documents and card/check transaction
flows. Included are appendices detailing valid cards and card types, mag
stripe data, card number details, partial listing of U.S. processors and a
sample rate chart.
The final section of the book provides in-depth information on the
mechanics of exactly how XML pay requests are passed to server processor
components, providing an effortless way to implement XMLPayments using the
RichSolutions Gateway. The RichSolutions SDK (software developers kit) can
be downloaded at its Web site, www.richsolutions.com/downloads.asp.
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