Company: VeriFone, Inc.
Product: SC 5000

As PIN-based transactions become increasingly widespread at the point-of-sale, more and more merchants want to offer this type of payment method to their customers. VeriFone, Inc. is now offering a new PIN product to the North American marketplace that is ideal for multi-lane retailers.

The name of the device is the SC 5000 PINpad. It has a fast 32-bit processor; it's programmable, EMV smart card compliant and supports debit, EBT and stored value transactions such as for loyalty and gift cards.

"Multi-lane retailers in the United States that have a global scope and are looking for one PIN pad to use in multiple countries can stop searching, because the SC 5000 delivers exactly what they need," said Paul Rasori, Vice President, Marketing at VeriFone.

The PIN pad meets all of the latest security requirements such as tamper-detection circuitry and 3DES and AES encryption standards.

It has earned a Visa-PED certification for both online and offline debit transactions. It has also earned the Interac certification for use in the Canadian market.

The SC5000 has a small handheld/handover design-it fits into the palm of your hand-and has large keys to reduce user errors. An easy-to-read display supports merchant logos and graphics-based character sets.

VeriFone says it has shipped more than 100,000 SC 5000 PIN pads to countries around the world. "The SC 5000 PINpad is popular in countries worldwide that have the highest security standards, such as Switzerland, Belgium and Canada, because it offers the most robust security protections available in a PINpad today and delivers unsurpassed performance and support for multi-lane transactions," Rasori said.

VeriFone, Inc.
2455 Augustine Drive
Santa Clara, CA 95054
1-800-VeriFone
www.verifone.com