Product: bankcardAPP.net
Company: Electronic Payments Inc.

Attracted by the Web's real time and "always on" capabilities, more and more processors offer their ISO and merchant level salesperson (MLS) partners ways of doing business with their merchants using the Internet, from reporting and lead generation to merchant application submissions.

Electronic Payments Inc. (EPI), a payment and transaction processing company, recently released bankcardAPP.net, a secure, Web-based portal for ISOs/MLSs.

The bankcardAPP.net portal integrates with EPI's ISOInterface, an online ISO management center. It provides ISOs/MLSs with a sign-on screen merchant application that offers instant approval, programming and MID issuance.

The online application component of the portal offers a document- and picture-upload feature. Using the application, EPI can set up merchant accounts that are ready to process within 30 minutes.

The portal provides ISOs/MLSs with access to their merchant accounts. They can review transaction and batch data online or view merchants' contact information and digitized copies of their merchant applications.

The system also offers help with leads. It can locate a sales representative in the area for a merchant to talk to. If a merchant signs up and chooses to work with that rep, then that ISO/MLS is assigned the account (even after a sale) and services it and earns residuals on it.

"In a perfect world, I see telemarketing shops pitching an online application to merchants over the phone, and at the same time, feet-on-the-street ISOs doing an online application through a Web-enabled PDA, having the merchant sign on screen with a stylus and doing a download within five to 10 minutes after submitting the application," said EPI's Chief Executive Officer Michael Nardy.

"The early bird gets the proverbial bankcard worm, so to speak, eliminating the time between submission to approval to download and deployment is going to help ISOs increase their sales tremendously."

EPI can customize the system not only for ISOs, but also banks and associations.

Electronic Payments Inc.
71 Hill Street
Southampton, NY 11968
800-966-5520 ext. 221
www.elecpayments.com