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A Thing



Something old and something new

Product: Send Out Cards
Company: Goodheart Enterprises

Cards are our raison d’être in the payments industry. We've got credit and debit cards, prepaid and rewards cards, loyalty cards and more. Now an automated service dealing with another type of card, a very old fashioned kind of card, might help your business thrive.

We're talking greeting cards, not e-cards, but the carefully addressed, stamped, snail-mail kind that have helped people stay in touch with each other for several generations.

Goodheart Enterprises (a provider of branded items for the financial services industry established just over a year ago that has already snared formidable clients like Retriever Payment Systems, General Credit Forms and the Midwest Acquirers' Association) is now a distributor for Sendoutcards.com, a service that enables individuals or corporate clients to create real greeting or marketing cards online with just a few clicks of a mouse.

The service features over 2,000 original, high-quality greeting card designs priced below comparable cards in retail shops, a free online demonstration, free marketing consultation, and an online contact manager where you can store key information about those who matter to you.

Cards can be customized using your own handwriting, pictures and text, and they are printed, addressed, stamped and mailed automatically. The service can be used to send from one to thousands of cards at a time.

This has the potential to strengthen relationships, promote customer loyalty and help motivate employees and colleagues, while freeing up the time it would take to do your own mailings.

In addition, merchant level salespeople and ISOs can become distributors themselves and help clients use the service for marketing and loyalty campaigns. Greeting cards are a $7.5 billion industry; this could be a lucrative revenue stream.

Goodheart Enterprises
636-271-2727
www.goodheartent.com
www.cardswithcaroline.com

Article published in issue number 060402

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