Are You Chasing New Businesses?
Many ISOs (Independent Sales Organizations or Individuals) are purchasing new business lists, and some have actually focused their sales efforts on new business clients. It should not surprise us that with over 8,000,000 people out of work in the U.S., some of them must find a way to make money independent from the role of "Employee."
Currently in the United States, 10,200,000 people, or about one out of every twelve in the work force, have started their own business. However, at least 65% of all new businesses fail within their first five years of operation. This means that more than one out of every two new businesses will fail.
Now before I depress you, since all of you own your own business as Independent Sales Professionals, let us look at some of the good news. First, regardless of how high the business failures may actually be, and some argue that the above numbers are actually worse, they do provide a steady supply of new prospects who will need Bankcard and Check Services, and Point-of-sale equipment.
This is only part of the good news however, since only 25% of businesses fail in any given year, in any given year they have a 75% chance of success. The longer you survive the greater the odds of survival.
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