Savvy Sales Tips
The following is a list of successful selling tips:
1. Customers love choices --Premium Approval, No Fault Premium, Pre-Authorization Premium, COD Premium. Avoid dictating the terms of a sale to prospective customers. When choices are offered to customers it gives them a feeling of empowerment that can help close a deal.
2. Learn customers' views of your competition. Salespeople who actively solicit information from customers about the company's competitors may get early warnings of competitors' bright new products, services, and marketing innovations.
3. Stick to the straight and narrow. It's NOT OK for sales reps to lie-even a little. This extends to exaggerating, omitting key information, and expressing wishful thinking as a fact. It's better to establish trust and risk losing one particular sale than to lie to a customer and risk losing that prospect forever-and anyone he or she may talk to.
Good Selling!SM
Paul H. Green
