1. Advertiser shall pay Green Sheet the appropriate rate of:<br />One Custom Third ad - <b>$453.32</b> (Net) per insertion, for 24 insertions for a total of <b>$10,879.68</b>.<br />One SkyScraper ad in www.greensheet.com - <b>$0.00</b> per month, for 12 month(s) for a total of <b>$0.00</b>.##2. Total Net amount due <b>$10,879.68</b> with:<br />Payment of $2,719.92 due on 08/01/2011<br />Payment of $2,719.92 due on 11/01/2011<br />Payment of $2,719.92 due on 02/01/2012<br />Payment of $2,719.92 due on 05/01/2012##3. Invoices may be issued as a courtesy to Advertiser.  However, Advertiser understands and expressly consents that payment under this agreement shall be due and owing, notwithstanding the failure of Green Sheet to invoice Advertiser during the term of this Agreement. Invoices are due and payable upon receipt.  Failure to remit payment within 15 days of invoicing date constitutes a material breach of this agreement.  Should such a breach occur, advertiser understands and agrees to pay the entire gross contract amount due and owing at that time.##4. Remittance address: all payments are to be sent in US funds payable to:  <br />The Green Sheet Inc., PO BOX 750878, Petaluma, CA 94975-0878##5. In the event The Green Sheet, Inc. ceases publication during the term of this Agreement, The Green Sheet, Inc. agrees to refund Advertiser a pro-rated sum for each issue purchased in which Advertiser's advertisement did not run.  ##6. Green Sheet is entering into this agreement with the understanding that it is acting as an Advertising Agency for the purpose of this agreement as defined by State of California's Board of Equalization Regulation 1540, and on that basis will not bill advertiser sales tax for the amount of the ads placed under this agreement, which include the cost of mailing.  <b>It is understood that Sales Tax does not apply to charges for postage or for addressing for the purpose of mailing.</b>  Green Sheet will provide advertising consultation, research and media placement in The Green Sheet, The Green Sheet Online or GSQ, as specified elsewhere in this agreement.  Advertiser is required to meet the advertising specifications (Attachment 1, which are incorporated into this agreement by reference) and available on The Green Sheet Web site, as may be amended from time to time, and understands that if the fees paid to Green Sheet under this agreement are determined at any time to be taxable, advertiser will be responsible for such tax and may be required by the Sales and Use Tax Law to report and pay tax, measured by the purchase price of such advertising.