News from the Wire

Onramp launches free guide for holiday sales success

Wednesday, October 02, 2024 — 15:33:17 (EDT)

Austin, TX (10.2.24) - Onramp Funds, an innovative funding provider supporting the growth of eCommerce businesses, has launched its 2024 Holiday Guide to help ensure eCommerce businesses are prepared for the holiday rush, and have the correct financing in place to take full advantage of increased demand.

The FREE Holiday Guide presents a strategic timeline eCommerce businesses can follow now through December. From securing financing and building inventory to creating a marketing plan and setting up shipping methods, Onramp’s Guide includes important to-dos and checklists online merchants should follow throughout the holiday season.

“Onramp’s Holiday Guide is a comprehensive roadmap eCommerce businesses can use during the most crucial selling period of the year, as the season brings increased interest from returning customers, and a host of new customers who are experiencing brands for the first time,” said Eric S. Youngstrom, Onramp’s CEO. “To help eCommerce businesses prepare, Onramp has put together a Guide that dictates how this holiday shopping season sets up success for the coming year.”

Onramp’s Holiday Guide covers just about everything online sellers need to know for a successful season – from marketing that drives sales, to finding the right-fit financing tool, to fulfillment tips. The Guide also includes a mathematical formula online sellers can use to build the right inventory cushion.

“The biggest inventory risks are stockouts or surpluses,” said Youngstrom.

According to Shopify, stockouts cost retailers an estimated $350B each year and lead to customer attrition, lost revenue, and increased operational costs.

The Holiday Guide includes important dates online merchants should be aware of, such as sellers who use Amazon FBA to fulfill orders have until October 19 to get their inventory to its Fulfillment Centers to guarantee a “Prime badge-ready” by Black Friday.

For your FREE roadmap for eCommerce selling success this season click here to download Onramp’s 2024 Holiday Guide.

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About Onramp Funds - Onramp is redefining the way eCommerce companies are funding their businesses. Based in Austin, TX, Onramp’s team is steeped in eCommerce, building tools for online businesses and helping sellers thrive with a unique repayment model that aligns with their sales. Onramp's mission is to democratize finance and empower online sellers to scale their business, capture their demand, and meet their dreams.

Wayne Henninger- wayne@waynehenninger.com

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Source: Company press release.