Merchant Sales Podcast
Podcasts for February 2020

Merchant Sales Podcast
February 24th, 2020
Leveraging Transaction Data for Social Media Marketing
Learn how to leverage POS data from Clover and other solutions for social media marketing with Adszy. In today’s episode, Jon Grayem from Adszy explains how his software allows your merchants to easily create facebook and Instagram ad campaigns and then track the ROI from in store purchases. James talks about agent recruiting and Patti talks about mobile and contactless payment trends.

Merchant Sales Podcast
February 17th, 2020
How to Survive & Thrive in Merchant Services
Industry Veteran Marc Beuchamp offers insights from his new book, <span style='font-style:italic;'>Survive and Thrive in the Merchant Services Industry,</span> and describes frameworks for agent success. James kicks off a series on ISO strategies for building successful sales teams, and Patti reports on the Federal Reserve’s latest payments study.

Merchant Sales Podcast
February 10th, 2020
Feet on the Street or Callers in the Seat
Discover elements of successful strategies for direct sales in the payments space. Plus Patti reports on surcharging trends in e-commerce. And James answers an agent’s question about selling to owner-operators, like barbers, auto repair shops and dentist offices.

Merchant Sales Podcast
February 3rd, 2020
Selling POS Systems Optimized for Cash Discounting, Surcharging
Nick Melnyk, Director of Business Development at Mynt, explains how Mynt POS systems can be optimized for most verticals. Best of all, Mynt’s feature-rich out-of-the box POS systems include support for cash discounting and surcharging. Upwards of 80% of merchants using Mynt POS systems offer cash discounts, he tells us. Plus James wraps up a mini-series on killer phone scripts with pointers on getting merchant commitments, and Patti reports on how retailers are challenging the card brands over EMV.