Merchant Sales Podcast
Podcasts for February 2021

Merchant Sales Podcast
February 22nd, 2021
Take a Deep Dive into Pricing Strategies
Tune in for an in depth discussion on pricing strategies and statement analysis, as Patti probes James on a range of topics, including fee padding, interchange optimization, surcharging and cash discounting. Then Patti reports on a new merchant satisfaction survey, and James tackles a question from the field on cash discounting and sales tax. Download a free eBook on cash discounting and sales tax at ccsalespro.com/salestax; and visit GetISOAmp.com for a trial run and to learn more about the statement analysis service developed by James.

Merchant Sales Podcast
February 15th, 2021
Benefits of Selling a POS Ecosystem That’s Processor Agnostic
Tune in to discover how Zuza has created a single platform that works across multiple verticals to support businesses' multiple ordering and payment channel needs. It’s processor agnostic, and can be private labeled by ISOs, said Danny Makhail, Founder and CEO of Zuza. And stick around to hear Patti describe recent payment and fraud trends, and for James’ prediction for cash discounting's tipping point.

Merchant Sales Podcast
February 8th, 2021
Chat Bots: Revolutionary Approach to Restaurant Ordering & Payments
This week Michael Richardson, President of URHOST, details how chat bots are being leveraged to automate mobile ordering and payments for restaurants. "It's a tool customers get excited about," he says. Patti reports on what ongoing consumer adoption of P2P payment apps could mean for payments to merchants. And James addresses the role of sales managers.

Merchant Sales Podcast
February 1st, 2021
Discover a Practical Approach to Bank Referrals
"You're doing a deal, not just making a sale," explains Jaron Rice, CEO at Magothy Payments. Learn how that plays out as Jaron walks you through what it took to land Magothy's first bank referral agreement. Plus, Patti reports on Mastercard & Visa efforts to move more merchants to contactless payment acceptance, and James fields a question on waiving surcharges.