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InsideGS
Cover Story Education
Global acquiring – Part 1.................................................................1 Street Smarts :
SM
Entry into the international arena revolves around merchant de- Hiring for success .............................................................................44
mand for commerce without boundaries and the opportunity to By Tom Waters and Ben Abel, Bank Associates Merchant Services
deliver integrated payments to millions in burgeoning markets. Many factors come into play when forming a sales team. It is
important to understand the inner workings of the hiring process
News
and adjust your methods as needed when building your company.
Target breach may be U.S. EMV catalyst ..............................10 The impact of coming FANF changes .....................................48
The fallout continues from the 2013 Target Corp. holiday-season By Ken Musante, Eureka Payments LLC.
data breach, but it may have sped up the U.S. payment system Payment aggregation is here to stay, but Visa is making changes
transition from mag stripe to EMV.
to its FANF that will likely shake things up for payment facilitators
Facebook set to become P2P player .......................................12 and merchants who process through them.
Facebook's apparent decision to launch a money transfer service Which sales model is right
in Ireland can be seen as a test for Facebook's larger ambitions of for you? Part 3 ..................................................................................50
becoming a payment hub for its 1 billion users. By Aaron Nasseh, Finical Inc.
Gift card giveways boost sales, Aite says .............................15 A direct sales channel is a team of internal sales employees who
A new report from consultancy Aite Group LLC spotlights prepaid make outbound sales calls to merchants, receive in-bound leads
card strategies that have proven to be efective in promoting or both. Could this be a good ft for your organization?
loyalty and incremental lifts in sales. Legal ease:
Industry Update ...............................................................................18 Becoming a money transmitter ................................................53
By Adam Atlas, Attorney at Law
Views
Innovation is blurring the line between regulated entities, like
Innovation versus conventional wisdom .............................26 money transmitters, and less regulated entities, like ISOs. For some
By Brandes Elitch, CrossChreck Inc. opportunities, ISOs must become licensed.
Given the dominance of a handful of processors and issuing New Products
banks, you'd think replacing the current networks would be over-
whelming. But there's a widespread efort to innovate. Handheld EMV portability .........................................................55
The Mobile Buzz: Speed printing at POS ...................................................................55
Global 'freemium' mobile Company Profles
gaming market advances ............................................................30
Fusion:
From a payments perspective, the "freemium" model hooks Blended approach to merchants ..............................................31
people on playing mobile games for free, then entices them to
spend money to enhance their gaming experiences. Chetu:
Custom IT solutions that
Are you sure you want to be a bank? .....................................32 won't break the bank .....................................................................35
By Cynthia Bailey, The Idea People Inspiration
Georgia's MALPB set the stage for ISOs to apply for limited
purpose bank charters. But applicants must frst address multiple Become a master communicator .............................................56
operational and practical issues. Departments
Letter From the Editors ....................................................................5
Readers Speak ......................................................................................8
Resource Guide .................................................................................57
Advertiser Index ...............................................................................70
3
Cover Story Education
Global acquiring – Part 1.................................................................1 Street Smarts :
SM
Entry into the international arena revolves around merchant de- Hiring for success .............................................................................44
mand for commerce without boundaries and the opportunity to By Tom Waters and Ben Abel, Bank Associates Merchant Services
deliver integrated payments to millions in burgeoning markets. Many factors come into play when forming a sales team. It is
important to understand the inner workings of the hiring process
News
and adjust your methods as needed when building your company.
Target breach may be U.S. EMV catalyst ..............................10 The impact of coming FANF changes .....................................48
The fallout continues from the 2013 Target Corp. holiday-season By Ken Musante, Eureka Payments LLC.
data breach, but it may have sped up the U.S. payment system Payment aggregation is here to stay, but Visa is making changes
transition from mag stripe to EMV.
to its FANF that will likely shake things up for payment facilitators
Facebook set to become P2P player .......................................12 and merchants who process through them.
Facebook's apparent decision to launch a money transfer service Which sales model is right
in Ireland can be seen as a test for Facebook's larger ambitions of for you? Part 3 ..................................................................................50
becoming a payment hub for its 1 billion users. By Aaron Nasseh, Finical Inc.
Gift card giveways boost sales, Aite says .............................15 A direct sales channel is a team of internal sales employees who
A new report from consultancy Aite Group LLC spotlights prepaid make outbound sales calls to merchants, receive in-bound leads
card strategies that have proven to be efective in promoting or both. Could this be a good ft for your organization?
loyalty and incremental lifts in sales. Legal ease:
Industry Update ...............................................................................18 Becoming a money transmitter ................................................53
By Adam Atlas, Attorney at Law
Views
Innovation is blurring the line between regulated entities, like
Innovation versus conventional wisdom .............................26 money transmitters, and less regulated entities, like ISOs. For some
By Brandes Elitch, CrossChreck Inc. opportunities, ISOs must become licensed.
Given the dominance of a handful of processors and issuing New Products
banks, you'd think replacing the current networks would be over-
whelming. But there's a widespread efort to innovate. Handheld EMV portability .........................................................55
The Mobile Buzz: Speed printing at POS ...................................................................55
Global 'freemium' mobile Company Profles
gaming market advances ............................................................30
Fusion:
From a payments perspective, the "freemium" model hooks Blended approach to merchants ..............................................31
people on playing mobile games for free, then entices them to
spend money to enhance their gaming experiences. Chetu:
Custom IT solutions that
Are you sure you want to be a bank? .....................................32 won't break the bank .....................................................................35
By Cynthia Bailey, The Idea People Inspiration
Georgia's MALPB set the stage for ISOs to apply for limited
purpose bank charters. But applicants must frst address multiple Become a master communicator .............................................56
operational and practical issues. Departments
Letter From the Editors ....................................................................5
Readers Speak ......................................................................................8
Resource Guide .................................................................................57
Advertiser Index ...............................................................................70
3