Page 3 - GS140601
P. 3
InsideGS
Cover Story Education
Global acquiring – Part 2.................................................................1 Street Smarts :
SM
The BRIC countries represent an estimated 3 billion people and Pizza pies and basis points .........................................................44
$14 trillion in gross domestic product. Payment companies can By Tom Waters and Ben Abel, Bank Associates Merchant Services
thrive there if they're willing to go through signifcant hoops. What allows rate marginalization, or a price war, to occur? There
are two primary factors that lead to this phenomenon in our
News
industry: lack of product diferentiation and penetration pricing.
Vantiv goes vertical with Mercury...........................................10 Employee versus
Vantiv Inc. acquired Mercury Payment Systems LLC, evidencing a independent contractor ...............................................................48
trend of merchants abandoning traditional POS systems for inte- By Vicki M. Daughdrill, Small Business Resources LLC
grated, big data-driven solutions.
When deciding whether to hire an employee, it is essential to al-
Trustwave fnds fraud diversifying .........................................12 ways consider whether you require an employee or can outsource
Data security frm Trustwave released its global security report the job to an independent contractor.
that reveals fraudsters have diversifed attacks and increasingly Think like a marathon runner ....................................................50
target troves of nonpayment card data. By Jef Fortney, Clearent LLC
Game on, ISOs ...................................................................................14 Many MLSs view selling as a marathon. Like marathon runners,
For ISOs, gamifcation may prove to be the leaderboard replace- their mindset is what drives them to succeed. It can also provide
ment that motivates not just the top performers, but also entire direction for those new to the business.
sales teams to meet and exceed expectations. New Products
California senate to vote on Real-time pricing for ISOs ............................................................52
statewide EMV mandate ..............................................................16
Enterprise-class mobile POS ......................................................52
The California state senate is advancing a bill that would require
California-based bankcard issuers and retailers to adopt EMV chip Company Profles
card technology by April 2016. Total Merchant Services:
Industry Update ...............................................................................18 In groove with the future .............................................................35
Views YapStone:
Platform reaches lucrative
The Mobile Buzz: vertical markets ................................................................................54
The four pillars of m-payments.................................................25 Inspiration
Recent research suggests fnancial institutions should focus on the
lucrative money transfer realm that involves person-to-person and Making room for creativity .........................................................57
person-to-business payments. Departments
Voice from Transact - Part 2 ........................................................26 Letter From the Editors ....................................................................5
The Green Sheet conducted a series of interviews with executives Readers Speak ......................................................................................8
at Transact 14: Powered by ETA, which concluded in April. This is Datebook .............................................................................................55
the fnal portion of those interviews.
Calendar of Events ..........................................................................56
Insider's report on payments: Resource Guide .................................................................................58
EMV is coming, but when, and Advertiser Index ...............................................................................70
is it really necessary? .....................................................................32
By Patti Murphy , ProScribes Inc.
It appears both issuers and retailers are dragging their feet when
it comes to EMV implementation in the United States, despite the
looming 2015 deadline. Is EMV the best solution available?
3
Cover Story Education
Global acquiring – Part 2.................................................................1 Street Smarts :
SM
The BRIC countries represent an estimated 3 billion people and Pizza pies and basis points .........................................................44
$14 trillion in gross domestic product. Payment companies can By Tom Waters and Ben Abel, Bank Associates Merchant Services
thrive there if they're willing to go through signifcant hoops. What allows rate marginalization, or a price war, to occur? There
are two primary factors that lead to this phenomenon in our
News
industry: lack of product diferentiation and penetration pricing.
Vantiv goes vertical with Mercury...........................................10 Employee versus
Vantiv Inc. acquired Mercury Payment Systems LLC, evidencing a independent contractor ...............................................................48
trend of merchants abandoning traditional POS systems for inte- By Vicki M. Daughdrill, Small Business Resources LLC
grated, big data-driven solutions.
When deciding whether to hire an employee, it is essential to al-
Trustwave fnds fraud diversifying .........................................12 ways consider whether you require an employee or can outsource
Data security frm Trustwave released its global security report the job to an independent contractor.
that reveals fraudsters have diversifed attacks and increasingly Think like a marathon runner ....................................................50
target troves of nonpayment card data. By Jef Fortney, Clearent LLC
Game on, ISOs ...................................................................................14 Many MLSs view selling as a marathon. Like marathon runners,
For ISOs, gamifcation may prove to be the leaderboard replace- their mindset is what drives them to succeed. It can also provide
ment that motivates not just the top performers, but also entire direction for those new to the business.
sales teams to meet and exceed expectations. New Products
California senate to vote on Real-time pricing for ISOs ............................................................52
statewide EMV mandate ..............................................................16
Enterprise-class mobile POS ......................................................52
The California state senate is advancing a bill that would require
California-based bankcard issuers and retailers to adopt EMV chip Company Profles
card technology by April 2016. Total Merchant Services:
Industry Update ...............................................................................18 In groove with the future .............................................................35
Views YapStone:
Platform reaches lucrative
The Mobile Buzz: vertical markets ................................................................................54
The four pillars of m-payments.................................................25 Inspiration
Recent research suggests fnancial institutions should focus on the
lucrative money transfer realm that involves person-to-person and Making room for creativity .........................................................57
person-to-business payments. Departments
Voice from Transact - Part 2 ........................................................26 Letter From the Editors ....................................................................5
The Green Sheet conducted a series of interviews with executives Readers Speak ......................................................................................8
at Transact 14: Powered by ETA, which concluded in April. This is Datebook .............................................................................................55
the fnal portion of those interviews.
Calendar of Events ..........................................................................56
Insider's report on payments: Resource Guide .................................................................................58
EMV is coming, but when, and Advertiser Index ...............................................................................70
is it really necessary? .....................................................................32
By Patti Murphy , ProScribes Inc.
It appears both issuers and retailers are dragging their feet when
it comes to EMV implementation in the United States, despite the
looming 2015 deadline. Is EMV the best solution available?
3