Page 47 - GS170201
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        Self-service payout                                         •  Identity  verification:  Frequently  required  for
                                                                                compliance,
                                                                       security
                                                                                              identity
                                                                                                       authentication
                                                                       schemes are built into the portal.
        solution for global                                         •  Customer service: Payees receive dedicated email,
        ecommerce                                                      chat and toll-free telephone support. Hyperwallet
                                                                       solution experts are also available for training and
                                                                       post-implementation review.
                                                               Multiple implementation options
                                                               Hyperwallet also noted that software developers can choose
                                                               from the following three options for integrating payout
                                                               functionality into enterprise-scale software platforms:
                                                                    1.  Hosted  service:  A  full-service,  standalone  portal
                                                                       requires minimal integration effort. The turnkey,
                     Company:  Hyperwallet Systems Inc.                brandable hosted solution has optional add-
                     Product: Hyperwallet Pay Portal                   on modules to accommodate growing software
                                                                       platforms.
                     Website:  www.hyperwallet.com                  2.  JavaScript widget: A JavaScript widget, requiring

                     Contact:  solutions@hyperwallet.com               moderate application programming interfaces (API)
                                                                       integration effort, enables users to plug global bank
                                                                       deposit functionality into existing applications.
                   yperwallet Systems Inc. is a global technology   3.  Fully  integrated  model:  Developers  can  use
                   company headquartered in San Francisco. The         Hyperwallet APIs to embed the end-to-end payout
                   company developed its enhanced Hyperwallet          experience in a website or app, enabling users to
        H Pay  Portal  to  include a  range  of  self-service,         control and scale payouts as they evolve their
        responsive  tools  designed  to  enable  ecommerce  mar-       platforms and services.
        ketplaces to provide frictionless, transparent payouts to
        billions of independent sellers. The solution enables mar-  Growing market segment
        ketplace sellers to verify their identities, use preferred pay-
        ment methods and track transactions on the payout portal,   Global ecommerce marketplaces can expand independent
        the company stated.                                    sellers' reach beyond their geographic footprints, but not
                                                               all sellers are fully leveraging remote market opportunities,
        "The pinnacle of [an ecommerce merchant's] experience is   Ting noted. He believes access to user-friendly financial
        getting paid, and each time they sell an item they could gain   management tools, integrated payment tracking technology,
        or lose trust in an online marketplace," said Michael Ting,   and advanced compliance and identity verification
        Senior Vice President of Digital Markets at Hyperwallet.   capabilities will help to drive adoption and scale this
        "Reliability and transparency are the value hooks that keep   growing market segment.
        sellers loyal to a platform."
                                                               Hyperwallet published The State of Ecommerce Marketplace
        Providing reliable payments on the payout side is a different   Selling in  2017:  A  study  on the  behaviors  and preferences  of
        paradigm than how payments are accepted, Ting added.   ecommerce marketplace sellers, a report based on a survey
        "Trust spans the entire lifecycle of a transaction," he said.   of 1,500 marketplace sellers. The study found 53 percent
        "Sellers expect a marketplace platform to insulate them   of respondents want to receive payment for every sales
        from anonymous parties on the other side of the world,   transaction; 79 percent surveyed would switch payout
        answer their questions and provide accurate payouts,   platforms due to excessive fees.
        without unexpected fees."
                                                               The report also noted that many Americans use ecommerce
        Global payout portal                                   marketplace selling as part-time employment to supplement
                                                               their income. "Ecommerce marketplace selling is only a side
        The company noted that the Hyperwallet Pay Portal      gig for most sellers, in part, due to difficulty with payments
        provides sellers with comprehensive tools and features   and, in some cases, a lack of trust in the ecommerce
        designed to create a secure, compliant, end-to-end payout   marketplace," the authors wrote. "By making continued
        experience, including the following:                   efforts to improve the payment process and increase seller

             •  Multicurrency virtual accounts:  The brandable  trust,  marketplaces  will  have  the  opportunity  to  process
               platform supports multicurrency virtual accounts.  more transactions. In turn, this will help sellers reach their
             •  Tax forms: Tax forms and procedures, which vary   goal of turning this side gig into a full-time career."
               by region, are included in the portal.


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