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IndustryUpdate

money to friends and family members by securely link- PARTNERSHIPS
ing a Visa debit, credit or prepaid account to the mVisa
application using a QR code, Visa said.
Bluefin, Audience View team up
RESEARCH Bluefin Payment Systems and AudienceView Ticketing
Corp. released a Payment Card Industry (PCI) Data
Accenture analyzes loyalty, works with NACHA Security Standard (DSS)-validated point-to-point
encryption (P2PE) solution on the AudienceView plat-
According to new research from Accenture Strategy, form. AudienceView provides an integrated ticketing,
54 percent of U.S. consumers have switched loyalty ecommerce and customer engagement platform for
program providers in the past year; almost one fifth (18 performing arts, athletics, university campuses, festi-
percent) of respondents confirmed their expectations vals and more. Through the partnership, AudienceView
pertaining to brand loyalty have changed. The report, clients receive PCI-validated P2PE and integrated pay-
Seeing beyond the loyalty illusion: it's time you invest more ment processing with EMV through Bluefin's PayConex
wisely, revealed new factors influencing loyalty today, payment platform or a P2PE gateway-only solution.
gauging the experiences and attitudes of 25,426 consum-
ers around the world, including 2,532 U.S. consumers, CFIB partnering with Mastercard, Chase
about their loyalty relationship with brands and orga- The Canadian Federation of Independent Business
nizations. extended its agreement with Chase Paymentech

ATMIA produces cash automation study Solutions and formed a new agreement with Mastercard
to offer preferred pricing for merchant services to par-
In its new study, From ATMs to Smart Safes and Recyclers: ticipating CFIB members. The partnerships demonstrate
Retail's Next Big Step, the ATM Industry Association cov- the benefits of electronic payments in Canada, while
ers growth prospects in the U.S. retail cash management helping to reduce the cost of acceptance for SMBs, the
sector. ATMIA researchers predict strong growth ahead CFIB said.
for cash management automation in the nation's retail
sectors. The report stresses the benefits to businesses of Feedzai, MRC commit to next-gen retail
expanding automation capability with evolving tech- The Merchant Risk Council confirmed its selection
nologies like recyclers and smart safes. of artificial intelligence company Feedzai Inc. as the

Mercator releases cybercrime report headline sponsor for MRC Vegas 2018. The partnership
signifies the MRC's commitment to spearhead solutions
In a new report, The Enemy at the Gates: Payments Fraud for the next generation of retail and risk by bringing
Is a Symptom, Mercator Advisory Group discusses the together science and technology, the council stated.
increased cyber threat faced by financial institutions "Through Feedzai's partnership with MRC, we're very
and their clients and how that fosters opportunities for excited to be able to add our expertise in artificial intel-
payment fraud schemes. The report reviews underlying ligence to their 'human' knowledge pool," said Nuno
issues associated with global fraud and their relation to Sebastiao, Feedzai's co-founder and CEO.
payment fraud, and it identifies actions to take to help
manage the threat going forward. Fidelity Payments, PAX join forces

Webgility, RSR study omnichannel Fidelity Payment Services established a strategic part-
nership with PAX Technology Ltd. as the preferred
Webgility Inc. and Retail Systems Research stated that provider of EMV terminals and PIN pads. According to
its new research identifies and solves the major prob- PAX, Fidelity has been a strong advocate of its products
lems limiting independent retailers' effective use of and was a key player in PAX's entry to the U.S. market
omnichannel selling. The report, titled Three Hidden in 2011. Fidelity said it named PAX to be its EMV termi-
Costs of Omnichannel That Impact the Independent Retailer, nal provider of choice due to PAX's competitive pricing,
tackles key issues independent retailers face, including device quality, advanced software and expert support.
inaccurate product availability data, poor product infor-
mation and unexpected fulfillment costs. Researchers First Data, ShopKeep strengthen bond
also endorsed the notion that data is both the greatest First Data Corp. and ShopKeep formed a new partner-
hope and the greatest obstacle for small and midsize ship that expands their existing relationship. First Data
businesses (SMBs). reported it will make ShopKeep's POS software avail-
able through First Data's distribution network, which
includes major bank partners, retail partners and its
network of ISOs. In addition, ShopKeep will incorporate
First Data's payment processing and security tools, as

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