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Spotlight Innovators
debit transactions, a POS system serves a multitude
of functions for the merchant. POS systems handle
not only the transaction process but also manage
the time clock and payroll, track inventory, and
provide detailed sales reporting, among other
things. Due to the central role that a POS system
plays for a business, it would require significant
operational changes to switch to another payment
solution. For these reasons, our statistics show
that attrition is over 66% less for merchants with
a POS system than those with a standalone credit
arbortouch is a leading national supplier of card terminal. This allows you to build a more
point of sale (POS) systems, credit card pro- stable portfolio instead of constantly worrying
cessing equipment and a full range of mer- about retention and replacing accounts that have
H chant services. Ranked by the Nilson Report as been lost.
one of the largest payment processors in the United States,
Harbortouch currently handles the merchant accounts for • More Profitable Accounts – Most restaurants
over 120,000 merchant locations and processes in excess and retail stores require the advanced features,
of $10 billion annually, with those numbers continu- efficiency gains and reporting capabilities
ally increasing. The company offers an unparalleled free provided by POS systems. By offering POS
equipment program that supplies a full-featured POS solutions, you can obtain the high volume accounts
system to restaurants and retail businesses with no up- that you are not able to obtain while pitching a
front costs. standard credit card terminal.
What’s New: • Higher Margins - With POS, you are no longer
relying on a “rates and fees” sales pitch. POS
Making the systems provide countless time and money
saving features for merchants, so you can take
the focus away from processing fees and shift the
Transition to POS conversation towards the ways you can assist in
improving the merchant’s business. This enables
you to seal the deal without decreasing margins.
cho POS As the payments and POS industries • Upfront Bonuses - Obtain lucrative upfront
converge, it is becoming increasingly difficult bonuses as high as $550 for each POS system that
for ISOs to remain competitive without offer- you place free of charge.
E ing a POS solution. POS systems are now more
accessible than ever and merchants are better informed • Market Differentiation - Why would a merchant
about the benefits that they provide. By adding a POS choose a standalone credit card terminal when
solution to your offerings, you can gain access to the they can receive a full-featured touch-screen POS
higher volume, higher margin accounts that require a POS system for free? The ability to offer a free POS
system for their business. Harbortouch’s groundbreaking system sets you apart from the other bank card
free POS program gives our sales partners the ultimate sales reps. Instead of selling simply on rates and
selling tool, with no up-front costs and a low monthly fee offering a low value “me-too” terminal, you can
starting at $39/month.
POS providers control the merchant’s processing options,
so every time someone sells a POS system to a merchant
that is one less potential customer for you to sell. POS
systems “lock up” the merchant processing. By becoming
the POS provider, you can benefit from this same control
over the merchant’s processing, resulting in virtually
non-existent attrition. POS delivers a path towards a more
stable and profitable bankcard portfolio.
The Benefits of POS
• Lower Attrition - A POS system is integral to a
merchant’s daily operations. Unlike a credit card
terminal, which merely handles the credit and
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