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IndustryUpdate

nals. According to numerous reports, hackers used a
host-simulating device to send altered transaction reply
messages that effectively turned transaction denials into
approvals, ATM Store stated.

ACQUISITIONS

ValueSelling acquires Value Prime Solutions
ValueSelling Associates Inc. acquired Value Prime
Solutions, a provider of its ValueSelling Framework. As
a member of the ValueSelling family, the Value Prime
team consists of sales and marketing executives with
over 25 years' experience building and leading teams,
as well as selling and consulting with clients in today's
dynamic business-to-business (B2B) sales environment,
ValueSelling said.

APPOINTMENTS

DiscoverOrg bolsters senior leadership team
secures credit and debit card transactions by encrypting
all data within a PCI-approved point of entry device. DiscoverOrg, a provider of B2B intelligence, is bolster-
This prevents clear-text cardholder data from being ing its executive team as follows: Katie Bullard was
available within the device, or in the merchant's system promoted from chief growth officer to president, Chris
where exposure to malware is possible, the partners Hays was promoted from vice president of operations to
stated. chief operating officer and Cameron Hyzer was hired as
the company's next chief financial officer. "Katie, Chris
iCard, myPOS enable JCB contactless and Cameron will play critical roles in leading the future
acceptance in Europe of DiscoverOrg," said Henry Schuck, DiscoverOrg co-
founder and CEO. "Each one has an exceptional track
JCB International Co. Ltd. rolled out JCB Contactless record of accelerating the growth of leading B2B tech
acceptance with iCard, a licensed electronic money pro- companies."
vider and myPOS Europe Ltd., an authorized electronic
money institution. iCard is the acquirer of the transac- DeFazio joins FAPS
tions behind the myPOS Service, and the combined deal
facilitates the acceptance of JCB Contactless with mer- First American Payment Systems reported that Scott
chants across Europe. DeFazio joined the company as its manager of strategic
partnerships. In the position, DeFazio will work directly
Linxens, SPA to cooperate with the ISO market, focusing on the intersection of
technology-driven payment products First American
The Smart Payment Association and Linxens signed a offers. He brings more than 20 years of experience
memorandum of understanding for cooperation. Under to his position with First American, most recently as
this agreement, Linxens, which designs and manufac- the founder and co-owner of oneSOURCE Business
tures microconnectors for smartcards and RFID anten- Advisors, a consulting company focused on portfolio
nas and inlays, becomes a Market Forecasting Advisory oversight, marketing and contract negotiations for ISOs
Council Member of the SPA, a trade body of the smart and agent banks, FAPS noted.
payment technology providers.
Kevin Lewis Joins 352 Inc.
Wireless ATM Store, Genmega tackle
man-in-the-middle attacks Digital innovation specialist 352 Inc. welcomed Kevin
Lewis as its vice president of innovation. Lewis joins 352
In response to the recent man-in-the-middle ATM attacks with nearly 15 years of experience in the fintech corpo-
reported in California, the Wireless ATM Store and ATM rate innovation sector as well as a career in product and
manufacture Genmega engineered new security features business development across multiple industries, 352
to help protect vulnerable TCP/IP wireless connections. said. He joins 352 from First Data Corp., where he was
The new security features are included in Genmega's vice president of client innovation and led the organiza-
new software. The California attacks targeted unen- tion's Innovation Lab.
crypted ATM communications rather than ATM termi-

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