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streaming analytics to monitor data in real time and resources, which include APIs, software development kits
advanced analytics to extract hidden patterns and insights and other development tools, help developers connect,
from captured information," they wrote. Schoenecker said secure and manage IoT applications.
Panasonic "lives on the smart edge of the IoT, where data is
being collected, helping our customers design warehouse Joe Jensen, vice president of the Internet of Things Group
management systems for their environments and sort at Intel Corp., said some of the most exciting innovations in
through data to make actionable decisions." retail are changes you can't see, such as machine learning
platforms that automate promotions and merchandising
Jim Dempsey, national sales manager at Panasonic North processes, enabling staffers to focus on their customers.
America, added, "We scan things using voice, RFID portals These developments are driven by creative collaborations
and data capture technologies that go into the network of and advanced technologies. Intel's Open Retail Initiative
smart edge devices. Unique product identifiers enhance promotes common, open source frameworks that facilitate
visibility and traceability, providing data to the system's a free exchange of ideas in retail and remove barriers to
analytics and artificial intelligence layers. The system adoption, he stated.
can sort through data and make basic decisions without
human intervention." Peter Fitzpatrick, director of market development at
Agreement Express, said a universal IoT interface would
Frank Teruel, senior vice president and general manager connect consumers with myriad product and service
at ThreatMetrix, a LexisNexis Risk Solutions company, providers across the IoT. "No single retailer has everything
pointed out that everyday things like listening devices, you need at the best price," he said. "The same applies
wearables and smart TVs make the IoT a pervasive threat, to payment services. Today's merchants have a broader
because these devices are frequently designed without a toolset to operate their businesses and choose to work
security posture. "In the IoT, we associate devices with with providers that bundle them together in a unified
people," Teruel said. "Our methods and usage patterns experience."
assimilate these devices into our digital identities."
Fitzpatrick said Agreement Express has partnered with
As individual usage patterns become part of their digital Paya to provide a unified application experience to ISOs.
identities, ThreatMetrix creates a comprehensive but John Laurell, vice president, technical operations at
anonymous profile, using analytics to see "if Frank is Paya, added that the partners are helping clients embed
really Frank." Each device is assessed in the following four onboarding and payment acceptance into a range of
ways: vertical solutions.
1. What method of interaction is a device using in the 4.3 billion by 2023
digital world? Is it human? As IoT retail platforms continue to reduce costs and
improve efficiencies, analysts expect them to play a larger
2. How are the varied personas of an individual role in enterprise resource planning. Juniper Research &
interacting on the Internet? From a risk perspective, Strategy cited examples of RFID applications that improve
any one of these personas could compromise an logistics and warehouse operations and power Amazon
individual's identity. Go's "Just Walk Out" shopping experience.

3. How is this digital identity functioning in real time? Juniper's October 2018 study, titled IoT in Retail: Strategies
& Forecasts for Retailers & Platform Providers 2018-2023,
4. What is the comprehensive picture, including predicts the global population of IoT connected assets will
known threat vectors and analytics, telling us about grow from 5 billion in 2018 to 25 billion by 2023.
this person?
IoT revenue, which was $890 million in 2018, will exceed
"Once I've established a clear connection between an $4.3 billion by 2023, researchers stated. "Retailers are
individual and group of devices, I have a deterministic facing a perfect storm of pressures and challenges, which
view of data elements and identifiers that can be applied to IoT implementation can help them navigate successfully,"
an actual rule set in our system," Teruel said. "The amount said Nick Maynard, author of the report. "ERP and retail
of information resident on these devices is incredible. We platform providers are a compelling proposition in
need to manage the devices we're using in a transaction. enabling successful IoT transformation."
To us, whether it's a fridge or a smartphone, it fits into our
paradigm of securing identity risk."
Dale S. Laszig, senior staff writer at The Green Sheet and managing
Build director at DSL Direct LLC, is a payments industry journalist and content

Forrester researchers noted that software developers use provider. She can be reached at dale@dsldirectllc.com and on Twitter
a variety of tools to shape data elements and models into at @DSLdirect.
IoT business processes, applications and use cases. These

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