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        Insights aplenty                                        (versus 5 percent spent by its competitors). The company is
                                                                dedicated to and focused on being the best core provider.
        at 2019 JAC                                             Fundamentally, the core's primary mission is to enable the

                                                                bank to compete in the marketplace with larger players,
        By Brandes Elitch                                       not just the seven big banks, which have 55 percent of the
                                                                demand deposit accounts in the country. Competitors are
        CrossCheck Inc.                                         not just other banks; they're fintechs, too, and Jack Henry
                                                                must pick the right partners to provide new services and
              mportant payments industry deals have dominated   solutions – a critical task.
              fintech M&A activity recently. In July, Fidelity
              National Information Services Inc. (FIS), a bank core   Why do community banks matter?
        I processor, paid $42.9 billion for bankcard proces-
        sor Worldpay Inc. Also in July, Fiserv Inc., another core   Community banks see the need for transformation as an
        processor, acquired First Data Corp. for $22 billion. In   existential question. They hear industry pundits make
        September, Global Payments Inc. bought Total System     comments such as, "Eighty percent of banks will not exist
        Services Inc. for $26.1 billion.                        in 10 years," which is obviously a nonsensical comment,
                                                                but one that should be taken seriously nonetheless, as
        ISOs frequently ask why a bank core processor would buy   smaller banks see what is going on at fintechs, PayPal
        a credit card acquirer/processor and how this could impact   and Square, for example, and big tech companies such as
        them down the road. Will these acquisitions threaten the   Apple and Amazon.
        traditional small and midsize business (SMB) market ISOs
        target? Will it empower community banks to sell card    Beyond traditional relationship with consumers and
        processing directly to their SMB clients and cut ISOs out?  SMBs, banks today need to address four other domains:
                                                                business-to-business, person-to-person, bill payment and
        Some ISOs have said they see these moves as a life-or-death   POS functions, including contactless, rewards, mobile
        matter if they enable community banks to control the entire   wallets, and the Internet of Things. There is also the
        SMB business ecosystem and shut out the ISO channel. To   digital cash management domain, which includes faster
        address these concerns, it's essential to understand the   payroll needs.
        business of bank core processing. I just returned from the
        Jack Henry Annual Conference (JAC) & TechConnect. Jack   Consumers are loyal to their local banks first and foremost,
        Henry is the other major core processor in this country,   ahead of the neobanks (with no banking license, such as
        and I'll share what I learned at the conference.        Chime and Moven), challenger banks with a banking
                                                                license (for example, Revolut and Monzo), direct banks,
        What is a bank core processor?                          open banking (instant payments, mobile payments, virtual
                                                                currency), and fintechs.
        A bank core processor provides the entire general ledger
        and operating system for a financial institution (FI).   The good news is that community banks can thrive.
        This includes processing solutions, business automation   Consumers and SMBs are looking for quality products and
        processes and information management. It is truly an FI's   services, time saving, simplification, a sense of belonging,
        backbone. In 1980, there were 37,000 commercial banks in   and reduced anxiety about banking and payments.
        the country; currently, there are approximately 4,605. Jack   Local banks can be more relevant than Amazon, because
        Henry supports about 1,030 of them. Total banking assets   consumers trust their local banks above all the competitors.
        were $1.5 trillion in 1980 and are $18 trillion today. It would   A local bank can be the hub of a customer's financial life,
        now be virtually impossible to create and build a new core   not just one aspect. Even the physical experience of going
        processor, so the big three are a kind of oligopoly.    to the branch is important.

                                                                Because Jack Henry provides the infrastructure and
        Keep in mind that Jack Henry has over 300 products,     the products, it can radically lower a bank's operating
        employs more than 6,500 people and serves 9,000 clients   expenses, particularly if delivered in the cloud, which
        (including 7,000 customers outside of the core base). It   frees a bank from having to maintain its own data center
        supports five separate core processing systems. Over the   or call center. One essential metric for measuring a bank's
        last 15 years, Jack Henry has completed 23 acquisitions in   performance is the efficiency ratio, and using Jack Henry
        its payment processing subsidiary, ProfitStars, and over   can provide the tools to manage this to a successful target.
        27 other acquisitions. JAC has a market capitalization in
        the range of $11 billion and has annual revenue of around   The goal is to increase revenue for the bank, lower costs
        $1.55 billion.                                          and expenses, and automate back-end processes. Jack
                                                                Henry can choose best-in-class partners that provide
        At heart, you could say that Jack Henry is a technology   an API that can be quickly curated and integrated and
        company.  It  spends  14  percent  of  its  revenue  on  R&D   offered to a bank's clients. API plug-and-play code and

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