Page 14 - GS200201

IndustryUpdate

What's new at Merchant Sales Podcast?

Merchant Sales Podcast, hosted by Patti Murphy and James Shepherd, from The
Green Sheet Inc. and CCSalesPro.com, respectively, posted new episodes on
Jan. 20 and 27, 2020. The podcast features discussions of hot topics in merchant
acquiring, emerging trends, interviews with industry leaders, and presentation
of sales strategies for ISOs and merchant level salespeople to sharpen their skills
and improve results.

The latest episodes include:
• Focusing on card not present in 2020: Find your niche and dominate your market in 2020. Jaron
Rice shares why his local ISO is focusing on card-not-present transactions in 2020 and why you
should find your niche as well. Patti talks about new Mastercard rules with free trials, and James
shares tips and strategies to get past gatekeepers on the phone.
• The conversation around surcharging has shifted: The recent legal opinion overturning
Oklahoma's no-surcharge law leaves just four states with laws banning surcharges. Jonathan Razi,
founder and CEO of CardX and a Harvard-trained attorney, explains the implications. Plus James
offers additional insights for creating killer phone scripts

For these and other illuminating episodes, visit www.greensheet.com/podcasts.php or download episodes
wherever you get podcasts.

FutureFuel.io, retailers take on student debt

The FutureFuel.io platform is working with more than
450 retailers, including brands like Macy's and Harry's,
in a new program designed to help crush student
debt. The company launched the program, Giveback
by FutureFuel.io, to help all student debt-holders take
action to pay down their student debt faster. The pro-
gram enables users to shop online and automate cash-
back to their student debt.

It integrates with users' student loan accounts to help
ANNOUNCEMENTS users better visualize repayment and then automates
payments to ensure the fastest, highest paydown,
FutureFuel.io stated. The platform also offers gamified
ForwardLine opens office in Las Vegas actions such as sweeping spare change toward debt and
reassessing whether the user is on the right repayment
ForwardLine, a nationwide direct lender providing plan.
loans to small businesses, opened a new office in the
Summerlin area of Las Vegas to support the organiza- GetVantage debuts in India
tion's expanding originations and account management
teams. The company stated it has helped more than GetVantage, a Mumbai-based fintech venture launched
15,000 businesses by providing more than $500 million to offer revenue-based financing for India's ecommerce
in working capital, and it has recently experienced rapid sector. "The GetVantage platform is India's first and only
growth fueled by strategic investments in technology, fully operational smart alternative funding platform for
analytical capabilities and its proprietary direct market- business-owners to raise growth capital without dilut-
ing model. ing ownership, and for investors to now fuel India's

14