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December 14, 2020 • Issue 20:12:01

Advisory Board
Advisory Board

Insights from 2020, plans for 2021– Part 1

3. What do you envision for the coming year for your
company, and how are you planning for it?

4. What challenges lie ahead for the payments sphere,
and what advice do you have for professionals who
want 2021 to be their best year ever?

This article contains a portion of Advisory Board members'
perspectives; additional responses will appear in issue
20:12:01. Thank you to all the busy professionals who
participated.

Thomas Aronica
Biller Genie

1. One of the main challenges we had in 2020 was
similar to the same challenges faced by most growing
raditionally, when we transition from one year startups: deciding where to spend our time and energy.
to the next, we reflect on events of the last 12 At heart, we are a sales organization and, despite
months, assess likely market conditions for the knowing that focus yields greater results, our natural
T year ahead, and formulate new strategies and inclination is to be everything to everyone. Especially
goals. Given the unparalleled challenges of 2020, many during the early stages where generating revenue is
people are eager to bid farewell to a chaotic year and are
hoping for a return to overall health and stability as soon
as possible.
Contributed articles inside by:
At this juncture, we wanted to know how members of
The Green Sheet Advisory Board have been faring, what
they've learned and what they have in mind for 2021. To Simon Fairbairn .....................................................................................19
that end, we asked them the following questions: Marc Beauchamp ..................................................................................28
1. How did you successfully address the major busi- Mark Dunn ..............................................................................................30
ness challenges of 2020?
Roger McNamara ..................................................................................32
2. What might you have done differently, knowing TOC on page 3
what you know now?

Continued on page 26