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NewProducts
NewProducts

Empower merchants with digital-first ecosystem

Eby further noted that AXIUM Android estate owners
can build their own app marketplaces and choose which
apps to make available to users. They can also manage
security, device maintenance, deployment and security and
customer care without ever leaving the platform.
Partner benefits

Ingenico partners, distributors and resellers can manage
ngenico, a Worldline brand and global payment diverse terminal estates and personalize the customer
technology partner, launched the AXIUM platform, experience using the AXIUM platform's on-demand
the latest addition to the company's line of commerce software upgrades, terminal refresh options and supported
I enablement solutions. Designed to maximize digital payment methods, Eby stated, adding that partners can
commerce, the solution combines business tools and appli- also implement Ingenico's Terminal-as-a-Service licensing
cations in an ecosystem that estate owners can customize, and delivery model.
brand, manage and deploy across channels and industries,
according to company representatives. AXIUM estate owners can use the platform to improve
their own operational efficiencies. In addition, they can use
Mark Bunney, director, go to market strategy and it as a marketing tool to better serve customers and end-
professional services at Ingenico, recalled that AXIUM, users, Eby added. "When merchants implement AXIUM,
which began as Tetra, evolved from a terminal application they can accept any payment method, from cards to mobile
into a global software platform with advanced capabilities wallets or QR codes, and access a broad set of business
and cloud services. "As retail and payments industries applications, such as digital receipt management, customer
migrate from static to dynamic environments, they need loyalty, couponing or financing," she said. "They can also
platforms that are easy to access and update," he said. connect devices to accounting or inventory systems to
"This has influenced product designers and equipment monitor business analytics and reports."
manufacturers to focus on building platforms for the
digital-first world." Bunney agreed that control and customization are key
advantages. "Estate owners can pick and choose the best
Bunney noted that AXIUM runs efficiently on Ingenico's way to represent the AXIUM platform to their merchant
Android POS devices, and when combined, the software base," he said. "This provides flexibility and enables them
and hardware platforms deliver a suite of payments and to choose what they want to show the merchant and how
business applications to mobile, virtual and in-store they want to deliver it, whether it's a push down from a
environments. This end-to-end ecosystem connects cloud or mobile app or button on a terminal."
merchants with banks, acquirers, software developers, ISOs
and ISVs, facilitating a seamless environment that supports As digital commerce continues to scale globally, AXIUM can
always-on, always-connected commerce, he added. help merchants and service providers connect and transact
across all commerce channels, Bunney noted. Merchants
Android POS don't have time to sift through a lot of apps; AXIUM
estate owners can curate a catalog of relevant apps such as
Erica Eby, head of business development, North America customer engagement, reporting or new applications that
at Ingenico, pointed out that AXIUM unlocks the power of help them run their business, he added.
Android and builds on Ingenico's heritage of knowledge,
expertise and reliability. "AXIUM devices have been
designed for the most demanding mobile and in-store use
cases," she said. "They provide intuitive APIs to enrich the
user experience with value-added applications."

The new device family consists of the AXIUM DX8000, Company: Ingenico
AXIUM EX8000 and AXIUM EX6000, all with Android10
operating systems, flexible architecture and global APIs Product: AXIUM
designed to make software development fast and efficient. Website: https://www.ingenico.us/
Devices are supported by Ingenico's Android Competence Contact: narmedia@ingenico.com
Center, a global network of Android support specialists
with expertise in technology and local and international
regulatory and compliance standards.
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