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CompanyProfile

Expand global reach with

secure, multicurrency platform

stroPay, established in Brazil in 2009, is a
global ecommerce provider that connects con-
sumers and merchants by facilitating secure,
A multicurrency transactions worldwide. The
platform is a popular choice for international shoppers
and helps merchants access markets easily and securely,
according to the company's CEO, Mikael Lijtenstein.
"AstroPay is a B2C company focused on delivering the
best user experience for customers," Lijtenstein said. "To
increase conversion rates, we make the shopping journey ISO/MLS contact:
as frictionless and natural as possible for users. We be-
lieve the user experience needs to offer an intuitive work- Mikael Lijtenstein
flow where customers feel at ease and are able to pay in a Chief Executive Officer
few simple steps."
sales@astropay.com
Lijtenstein noted that AstroPay has steadily expanded
across traditional and emerging markets, serving cus- www.astropay.com
tomers in Europe, Asia and Latin America. The com-
pany's dedicated teams focus on each market's unique
requirements and payment flows and perform A/B test-
ing to analyze results, he stated. Remote technical teams
work closely with product and commercial teams to un- quickly manage their payment needs, process withdraw-
derstand merchant concerns and help them acquire and als and accept numerous local payment schemes on As-
retain customers, he added. troPay's platform, he added.
Multicultural heritage Tailored, customized service
AstroPay prides itself on a leadership team that has ex- Both merchants and customers enjoy residual benefits
tensive experience in international markets and finan- from AstroPay's API integration, Lijtenstein stated, add-
cial technologies and infrastructure. The company noted ing that the withdrawal solution is simple and easy to use,
that Lijtenstein brings knowledge and technical exper- even for users who do not have an AstroPay account.
tise in cross-border payments and emerging markets to
AstroPay. Before he was promoted to CEO in November By following a few simple steps, he noted, users can load
2019, Lijtenstein served as AstroPay's chief operating of- funds into a digital wallet, which can be deposited or
ficer, where he was responsible for sales and operations, withdrawn. The simple funding process enables custom-
product development and innovation across multiple ers to select an option to withdraw money via AstroPay
markets, including Latin America, Asia, Africa and Eu- at the merchant's site without entering sensitive data,
rope. Prior to AstroPay, he worked at dLocal, a Uruguay- and they can collect their money in an AstroPay wallet,
based fintech company, where he led operations and soft- he added. The API is designed to adjust to any workflow
ware development. and security checks the merchant has to undergo, which
makes it highly flexible, reliable and easy to adopt, he
Today, with offices in the United Kingdom and Latin said.
America, AstroPay said its growing enterprise serves
over 3.5 million users and 500 merchants and is trusted Lijtenstein pointed out that AstroPay currently supports
by millions of consumers who use over 200 payment two options for integrating the host-to-host API. The mer-
methods to check out in preferred and local currencies. chant can send the funds to an individual user in a closed-
As he reflected on AstroPay's expanding global footprint, loop transaction or provide a common cash-out method
Lijtenstein noted that the company had 30 people seven for transferring money into all users’ digital wallets.
years ago and today is hiring people all over the world.
AstroPay channel partners and resellers can increase rev-
AstroPay's customizable API has also been a key driver of enue and expand global reach by creating AstroPay cards
the company's year-over-year growth, Lijtenstein stated, in any amount or currency and instantly sending them to
because it is able to seamlessly adapt to merchant require- customers, Lijtenstein stated. "We saw the world was go-
ments. Merchants can leverage the API to securely and ing to digital," he said. "We improve the payment journey
by staying focused on the user experience."
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