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Education




        Visa Rapid Dispute                                      They also allow for associated transactions to be identified
                                                                in order to clarify the dispute and mitigate issues with
        Resolution                                              recurring transactions. With Pre-disputes, merchants can
                                                                utilize a new tool along with CDRN to further suppress
                                                                their chargebacks.
                                                                RDR versus CDRN

                                                                I  mentioned  earlier  that  Visa's  chargeback  dispute
                                                                threshold was lowered to 0.9 percent. This is a significant
                                                                change, and  merchants need to heed the boundaries.
                                                                Exceeding this threshold will be excruciating and may
                                                                lead to dire consequences.

                                                                Many acquirers will close the merchant outright and
                                                                place the merchant on MATCH for excessive chargebacks.
                                                                Merchants with more tolerant acquirers face significant
                                                                and escalating fees (Visa does not call them fines). RDR
                                                                provides merchants a tool to lower their chargebacks.
                                                                Unlike CDRN, RDR is rule based. The exchange of
        By  Ken Musante                                         information between the issuer and acquirer is automated
        Napa Payments and Consulting                            and near real time.

              n 2019, Visa lowered the chargeback threshold for   Merchants can set rules based on their business type and
              its Dispute Monitoring Program from 1 percent to   native chargeback ratio. Larger purchases can be disputed,
              0.9 percent. Coincidentally, that was the same year   and because Visa's threshold is based on the number of
        I Visa purchased Verifi. The threshold was lowered in   chargebacks divided by the number of transactions, the
        tandem with additional changes and features to the com-  merchant can selectively determine the level at which they
        pany's dispute resolution process which have made it sub-  will engage in the dispute resolution process.
        stantially easier for merchants to comply than when the
        threshold was 1 percent. Visa, through Verifi, offers two   Moreover, the issuer coverage is greater with RDR than
        solutions that can help acquirers and merchants lessen   with CDRN. I expect the disparity between RDR and
        their chargebacks and stay under the thresholds.        CDRN to grow as RDR is available to all Visa issuers.
        CDRN issues                                             The upside

        Verifi has long had its Cardholder Dispute Resolution   RDR can work with any merchant, but merchants with
        Network (CDRN) solution. With participating issuers, the   higher chargeback volumes should consider RDR to assist
        service notifies merchants of a pending chargeback and   them in lowering their chargeback percentage. Some
        merchants have 72 hours to provide a credit to avoid the   acquirers do look at the overall dissatisfaction ratio, which
        chargeback.                                             is the returns plus chargebacks, so merchants must respect
                                                                their acquirers' tolerance; however, once chargebacks are
        Merchants with high percentages of Consumer Dispute     lowered, they should petition their acquirer for a low-risk
        Chargebacks (CDC) typically choose to issue a credit, as   pricing schedule in recognition of their accomplishment.
        they likely will incur an irrefutable chargeback if they
        do not. This solution has reduced chargebacks; however,   Many entities are reselling RDR. Merchant services
        there are two issues. The first is that the solution is not   professionals should be aware of the service and its benefit
        fully  embraced  by  issuers,  so  there  is  a  coverage  gap.   to their merchants.
        The second issue is timing. The process can take up to 72
        hours, and when a cardholder has a dispute, they want it   As founder of Humboldt Merchant Services, co-founder of Eureka
        removed yesterday.                                      Payments, and a former executive for such payments innovators as

        The VCR initiative                                      WePay, a division of JPMorgan Chase, Ken Musante has experience in
                                                                all aspects of successful ISO building. He has also served as an expert
        In 2017, Visa introduced the Visa Claims Resolution (VCR)   witness on numerous complex civil and criminal cases in payments,
        initiative. The goal was to lubricate a litigious process.   a service he provides, along with consulting on merchant services
        VCR introduced a new stage, the pre-dispute (if only a   and platforms, as founder of Napa Payments and Consulting,  www.
        spouse had such an indicator). Pre-disputes are meant to   napapaymentsandconsulting.com. Contact him at kenm@napapay-
        allow the parties to share details regarding the transaction   mentsandconsulting.com,  707 601 7656 or  www.linkedin.com/in/
        before the dispute is initiated.                        ken-musante-us/.


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