Page 1 - GS221001

October 10, 2022 • Issue 22:10:01

Advisory Board
Advisory Board

Sage advice before the year-end

holiday crush 2022 – Part 1

1. Have you established or are you considering new
partnerships at this time? Why or why not? If you
have pursued new relationships, what unique ben-
efits do you have to offer? And what have you sought
to gain from others?
2. What are the best tried-and-true solutions and new
products and services you are providing merchants
for the coming holiday season? What offerings have
been most in demand among your customers?
3. What advice do you have for ISOs, other services and
equipment providers, or merchants for last-minute
tweaks they can make before the holiday season be-
gins?

This article contains the first portion of their responses; the
remaining answers will be featured in our Oct. 24, 2022,
onsumers' changing purchasing habits due to issue. We wholeheartedly thank the executives who took
the pandemic, along with continued advances time out from their busy schedules to share their knowl-
in technology, have escalated merchant adop- edge here.
C tion of digital tools, as well as introduction of
innovative offerings from new and established companies
in the payments sphere.
Contributed articles inside by:
To learn how industry leaders are evolving in this dynamic
environment as the year-end holiday season draws near,
we asked members of The Green Sheet Advisory Board the Wayne Malone .......................................................................................18
following questions:
Natasa Cvijanovic .................................................................................28
Allen Kopelman .....................................................................................32

Continued on page 26