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S Spotlight Innovators
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Spotlighting companies that promote
innovation in the payments industry
Sales portal of the future
s a merchant services sales professional, you're painfully aware of the num-
ber of details you need to keep track of to monitor what happens day to day
with each merchant account in your portfolio. Add in tracking things like
A annual PCI activity, the status of new applications, equipment deployment,
changes in pricing, residual earnings, and other related details, and it can make your head spin. How many times have
you wished this information could be easily and quickly accessed from your mobile device? And, wouldn't it be great to
be able to navigate through your sales portal with the help of friendly, well-labeled icons that are organized in a highly-
intuitive, touchscreen format? "At North American Bancard, we're constantly listening to the feedback we get from our
sales partners and then turning their valuable input into practical applications that help make their working lives, and
the sales process, easier," said Ryan Malloy, Vice President of Partner Relations at NAB.
Barriers removed
What NAB has learned from its sales force has enabled the company to build and launch a powerful Partner Portal ap-
plication that offers its sales partners a refreshing way to access merchant account and residual earning information. The
portal also gives every sales partner a set of automated tools for personalizing their pitch and attracting new business.
First, NAB created a mobile-friendly dashboard that puts all the information at the sales partner's fingertips whenever
and wherever they need it. The portal's interface is fully responsive, so it can easily be used on any browser-enabled de-
vice, without the risk of formatting problems. The design is clean and touch-friendly, with a new navigation structure
that has been intuitively formatted to guide the user directly to the area they want to do business. The merchant manager
section of the portal provides sales partners complete access to view critical information on their merchants such as PCI
compliance, deployment details, terminal shipping information, and legacy/current pricing, along with basic merchant
profile information. Sales partners are even able to set up customized merchant-level and/or portfolio-wide alerts to
monitor anything from approval status to processing volume. "Our newest Partner Portal release interfaces with NAB's
Custom pages on our high-traffic website showcasing
merchant portal, bringing real-time information about every merchant straight to the sales partner's fingertips in the
same intuitive format as the merchant's Payments Hub dashboard," continued Malloy. "Our beta launch of the new Part-
your company’s unique message
ner Portal at NAB's Transcend sales conference last September was so well received, we were able to do a full-scale rollout
before year end."
Prospecting and enrollment made easier
• Your own, customized News from the Wire that highlights
And, if having all your merchant status data accessible in a simple and easy-to-use mobile format isn't enough, it gets bet-
stories about your company
ter! Creating white-labeled sales estimates and enrolling merchants are also a snap using the NAB Partner Portal applica-
tion. In fact, if you're focused on prospecting certain types of merchant industries or risk types, you'll love the commonly-
• Featured content: updated monthly, either by your in-house
used pricing and fee structures that have been preset into templates. The automated templates do all the calculating and
guesswork for you, making the daily sales process far more efficient. There are even template-based settings for support-
writers or by one of ours
ing merchants that need commonly-used payment terminals and/or have multiple locations. The system comes with a
series of base templates, and NAB sales partners are also trained on how to create and organize their own personalized
• Custom infographics and videos
templates, making the options for automation unlimited. Moreover, the portal gives each sales partner the ability to not
only prepare, but also submit, a merchant application for approval online minimizing errors and maximizing time. "The
process is automated, which allows me as a sales partner to enter an application and get an approval within an hour,"
• Premier content placement in each issue of The Green Sheet
stated Greg T., NAB sales partner. "By entering an application online, there are less mistakes in data entry, which holds
me 100% accountable." NAB's digital marketing materials, customizable website templates, logos, and other assets used by
• And so much more...
the sales force are also easily accessed through the Partner Portal on a self-serve basis. This ensures the NAB sales partner
has everything they need to be successful. "I don't know of anyone else in this industry that offers so much information
available to their merchants and agents," Greg T. continued, "I find it very helpful to my business and NAB is actively
Rick@greensheet.com
improving and adding enhancements based on our suggestions!"
Want a piece of the action?
707-284-1693
If you've been thinking about checking NAB's sales partner program out and want to learn more about the products the
company offers, NAB invites you to visit www.gonab.com or contact a partner representative at 888-229-5229. It's a great
time to get on board with NAB to take advantage of its automated sales tools and partner-friendly programs.
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