Page 25 - GS240601

Insights and Expertise

basis. We've had others who brought us one very large ac- ing, which Misner co-wrote with Greg Davies and Julian
count. In this numbers game, it makes sense to build up a Lewis.
network of people in target industries and see where your
relationships take you. There is no magic formula for cre- Givers who are generous with their time and resources
ating great partnerships, but in today's economy, everyone tend to be happy people, the authors found, because the
is looking for a side hustle to make extra money. law of reciprocity allows them to build successful busi-
nesses while supporting others. In fact, the authors ex-
Above all, consult an attorney before entering into a for- plain in the introduction to the book that their main inspi-
mal relationship to make sure it's a win-win and you do ration came from experiences they had at BNI.
not have to give away a large percentage of profits. A re-
ferral split of 10 to 20 percent or one-time referral bonus They wrote, "Givers Gain is more than a phrase. It's a way
is good for someone who is just making an introduction. of living one's life. It's a perspective to view and interact
with the world. It's an attitude, not an expectation. When
Recommended reading it's applied properly, it will change your life."
Payments industry professionals need to stay up to date
on security, technology and regulatory trends, which Want to know more? Keep reading The Green Sheet and
means reading trade publications like The Green Sheet on consider connecting with me on Linkedin, where we can
a regular basis. I also recommend reading self-help books share ideas and support each other, www.linkedin.com/in/
about networking and sales. One of my personal favorite allenkopelman.
authors is Dr. Ivan Misner, author of Networking Like a Pro:
Turning Contacts into Connections, Infinite Giving: The 7 Prin- Allen Kopelman, a serial entrepreneur is cofounder and CEO of
ciples of Givers Gain and other bestselling business books. Nationwide Payment Systems Inc. and host of B2B Vault: The Biz
to Biz podcast. Email him at allen@npsbank.com and connect on
To his point, people who are genuinely interested in oth- LinkedIn https://www.linkedin.com/in/allenkopelman/ and Twitter @
ers tend to do well in all types of industries. When they AllenKopelman
meet people, they want to know all about them, their busi-
nesses and lifestyles, which is the main idea in Infinite Giv-

25