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Letter from the editor

n 1999, Paul H. Green wrote in a special report
titled The paper check's surprising survival and
continuing growth on the eve of the 21st century,
I "In the 1970s we were told by industry experts
that the check would be gone by 1980. In the 1980s we
were told that the check would be gone by 1990. In the
1990s we were told that the check would be gone by
the end of the decade." Here it is 2024, and checks still
have a place in a world dominated by newer, faster,
flashier digital forms of payment—all of which enable
a smooth flow of transactions unheard of 25 years ago.

We do not know when the last paper check will be
written or who will write it, just like Green didn't know
back in 1999 where checks would fit into the payments
mix today. He had informed opinions, though, which
are shared in excerpts from his report in this issue's
lead article, capturing and illuminating a moment
from our collective history. Bridge the Gap

Articles from our contributors illuminate aspects of between your
doing business in the payments sphere today with in-
sights on why both Visa and Mastercard were pleased advertising dollars
to settle their 20-year dispute with retailers and agree
to some constraints on interchange modifications over and bottom line
the next five years; the benefits of selling small and
midsize merchants on the benefits of faster payments;
when cash advance can be the ideal solution for mer- Customized advertising campaigns
chants; and the vital role partnerships play in creating to fit any size company and budget.
a thriving business and fulfilling life.
• Spotlight Innovators’ Pages
In News Briefs we've covered Visa's plans to transform
credit and debit card usage with new features aimed (frequently updated content)
at simplifying payments and enhancing security; op- • Print (various size options)
position the Federal Reserve faces regarding its plan
to reduce the cap on debit card interchange fees; and • Resource Guide listing
the U.S. District Court, Eastern District of New York's (print/online/front page options)
deadline extension to Aug. 30, 2024, for claims in the
$5.5 billion antitrust class-action settlement involving • Email Blasts (to GS readership)
Visa and Mastercard's interchange fees. These repre-
sent summaries of a portion of stories posted under • Online (website/twice month newsletter)
Breaking News on our homepage. To read these full
stories and other news, visit www.greensheet.com, where • Video
you'll also find podcasts, videos, Resource Guide list- • Bundled advertisng campaign discounts
ings and other industry resources.

New product and company profiles are included, along Rick Aston
with entries on a range of recent payments industry
milestones. Please send your ideas to greensheet@green- Senior Media Partnership Specialist
sheet.com and your news to press@greensheet.com.
707-284-1693

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