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Insights and Expertise
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        Will 2025 be the                                        the framework for both the bloc's 27 members and the
                                                                UK eight years ago. This is due to be strengthened by the
        year open banking                                       forthcoming PSD3 rule.

                                                                But despite Europe's regulatory head start, accurately
        accelerates                                             gauging who is winning the global open banking race is
                                                                no mean feat. Statistics on regional penetration vary by
                                                                source. Yet one thing's for sure: the trend for data sharing
        in the US?                                              between large financial institutions and fintechs is one of
                                                                growth.

                                                                And this leads us to a question. Following a challenging
                                                                few years in the fintech sector, could the CFPB's open
                                                                banking rule spur a wave of innovation and growth as
                                                                third-party providers, or TPPs, race to build out products
                                                                and services?

                                                                The answer is yes. That's because the move is another
                                                                milestone in  the digital transformation of financial
                                                                services. Not to mention the fact that it's the world's biggest
                                                                economy signaling that open banking matters and is here
                                                                to stay.
                                                                Challenge and opportunity ahead

                                                                However, as far as banks are concerned, this represents
                                                                both a challenge and an opportunity. On one hand, large
                                                                financial institutions will be required to connect to many
                                                                more fintech APIs over time, increasing complexity in a
                                                                payments ecosystem composed of legacy and modern
                                                                platforms.
        By Anthony Walton                                       It will also create further imperatives for banks around
        Iliad Solutions                                         reducing fraud  and improving financial literacy among
                                                                customers. Additionally, there will be a need to develop
                 he approach to open banking in the United      new customer retention strategies as it becomes easier for
                 States is shifting, thanks to a new regulation   people to switch providers.
                 anticipated later this year that will require
        T financial institutions to share customer data         Yet on the other hand, the rule should create a fertile
        upon request.                                           environment in which banks and fintechs can deepen
                                                                partnerships to deliver more customer-centric user
        The Consumer Financial Protection Bureau (CFPB)'s       experiences through the use of digital technology.
        Personal Financial Data Rights Rule represents the long-
        awaited implementation of section 1033 of the Dodd-Frank   To make the most  of these opportunities and overcome
        Act and comes in response to growing public appetite for   the challenges presented by the new rule, it's sensible for
        mobile banking and payments apps.                       banks to review and optimize their ability to integrate
                                                                with modern systems. By becoming open-banking ready,
        Heralding a switch from industry-led open banking       U.S. banks will be well-placed to deliver innovation
        adoption to a regulation-driven model, the aim of the   quickly and securely when the CFPB rule goes live.
        rule, according to CFPB Director Rohit Chopra, is to
        "supercharge competition, improve financial products    Becoming innovation ready
        and services, and discourage junk fees".
                                                                Knowing exactly what readiness for open banking will
        In theory, it should empower individual consumers and   entail remains to be seen. But what we can say for sure is
        lead to increased data sharing after its implementation in   that with any new system, comes new standards.
        the autumn.
                                                                And in recent weeks the CFPB has been engaging the
        Not new in other world regions                          financial sector on the criteria organizations need to meet
                                                                to become a recognized standard-setting body. These
        In other parts of the world, legislation-driven open banking   institutions will play an important role in setting technical
        is nothing new. For example, the EU's PSD2 regulation set   standards for banks and third-party providers to follow
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