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Letter from the editor










                  onsumers who fall prey to scammers while
                  using instant payment networks rarely get
                  their money back.  And that's a growing
        C problem, according to a recent report from
        the Senate Permanent Subcommittee on Investigations.
                                                                Howdy
        Unlike other payment types (like card payments) once    Howdy
        a payment instruction is sent via Zelle, for example,
        it can't be canceled or reversed, with few exceptions.
                                                                Y’all!
        Federal law does require instant payment platforms      Y’all!
        to reimburse consumers who lose money due to unau-
        thorized transactions, but there is no such requirement
        for transactions authorized as a result of scams.

        This issue's lead article dives into the prevalence and
        causes of fraud on instant payment networks, and
        points to AI as a potentially powerful tool for quickly
        identifying scams and stopping them. Complementing
        this discussion, one contributor herein points out that
        financial institutions are struggling to harness genera-
        tive AI due to legacy technology, and suggests event-
        driven architecture can help due to its ability to convert   I ’ m w o rk in g ha r d t o he l p y o u incr e as e
                                                                I’m working hard to help you increase
        data into actionable insights. Other areas explored by
                                                                          your bottom line today!
        industry experts include why merchants switch pro-                y o ur b o t t o m line t o d a y!
        viders even when it appears you're doing everything
        right, and how to prevent this; the opportunity fintech
                                                                                     o B
                                                                                  N
                                                                                            ull
        companies  and  payment processors  have  right  now                      No Bull
        to showcase their technological prowess and capture
        market share; and given that choosing your partner is
        the most important decision you'll make in this busi-       Customized advertising campaigns
        ness, it's essential to identify both what you're looking   to fit any size company and budget.
        for in a partner and what you bring to the table.
                                                                    • Spotlight Innovators’ Pages
        In our news briefs, we spotlight a Paysafe report dis-
        cussing consumer payment preferences, including de-             (frequently updated content)
        mand for diverse and secure payment options, with
        many abandoning purchases if their preferred meth-          • Print (various size options)
        od, including cash, isn't available. Other stories discuss     • Resource Guide listing
        how ecommerce growth is being undermined by rising
        rates of returns, prompting new initiatives from Mas-           (print/online/front page options)
        tercard and Visa to help merchants combat abuse; the        • Email Blasts (to GS readership)
        surge in ransomware attacks and related losses, and
        how companies are intensifying security measures            • Online (website/twice monthly magazine)
        to protect users and businesses from increasingly so-
        phisticated cyber threats; and U.S. regulators' outreach    • Video
        seeking public input on the risks of bank-fintech part-     • Bundle advertisng campaign discounts*
        nerships. New products featured in this issue include
        thermal receipt printers engineered to elevate retail
        and hospitality operations with speed, flexibility and       Rick Aston
        cutting-edge connectivity, as well as an embedded an-
        ti-card fraud technology that targets card-not-present             Senior Media Partnership Specialist
        fraud. Also check out our updates on recent industry
                                                                          707-284-1693
        milestones. To share your news, send a press release              707-284-1693
        to press@greensheet.com. And remember, we'll welcome
        your feedback at greensheet@greensheet.com.
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