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                      Clarity Ventures                          The result is lower interchange costs, better functionality,
                                                                and a payments strategy that can evolve with the business
                   Clarity Payment Hub                          instead of being dictated by software constraints.
                www.clarity-ventures.com                        "Why should businesses be forced into a single, overpriced
                                                                payment  processor  just  because  of  an  ERP  integration?"
                                                                asked Ron Halversen, president of Clarity Payments.
                                                                "Clarity Payment Hub gives merchants the freedom to
                                                                choose, ensuring lower fees, better service, and a seamless
                                                                integration—so you never lose another client due to rigid
                                                                payment limitations."

                                                                Key capabilities the company spotlighted include:
                                                                   • Processor F=freedom:  Select the best-fit provider
                                                                     instead of the only available option.
                                                                   • Cost reduction: Avoid inflated fees tied to exclusivity
                                                                     agreements.
                                                                   • Universal ERP connectivity: Works across platforms
            Say goodbye to ERP                                     • Improved retention: ISVs and VARs keep clients who
                                                                     without custom coding or workflow disruption.

                payment lock-in                                    • Scalability and customization: Supports businesses
                                                                     might otherwise churn over payment inflexibility.

                                                                     from startup to enterprise with configurable
                                                                     integrations.
                  larity Ventures is taking aim at one of the most
                  persistent pain points in business payments:   Clarity Payment Hub is designed to benefit both merchants
                  the limitations created when ERP systems sup-  and  solution  providers.  ISVs,  ERP  resellers  and  systems
        C port only a single pre-integrated processor.          integrators can eliminate the "payments bottleneck"
        The company's new Clarity Payment Hub offers an ERP-    that often derails deals, while merchants can gain the
        agnostic approach that frees businesses from payment    negotiating power that comes with freedom of choice.
        lock-in  and  gives  them  full  control  over  their  process-
        ing choices, fees and customer experience, the company   Businesses interested in eliminating payment lock-in and
        stated.                                                 taking control of ERP-connected payments can explore the
                                                                solution at Clarity's website, as well as contact the sales
        For years, merchants using ERP-embedded payments        team there  for a demo. For more information, visit www.
        have had limited options. They've often been forced into   clarity-ventures.com.
        higher-cost contracts, outdated technology and limited
        feature sets because their platform supports only one
        provider.

        Clarity Payment  Hub set out  to change  that  model  by
        enabling any business, on any ERP, to connect to the
        processor of their choice.


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