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The Green SheetGreen Sheet

The Green Sheet Online Edition

March 08, 2021 • Issue 21:03:01

Letter from the editor

Fintech startups have been known to view long-established payment companies and networks as bloated targets that will be easy to pick off. And some observers have said the end is coming for entrenched enterprises in our sphere because they are held back by legacy infrastructures that no longer serve the needs of today's merchants and consumers. Yet, time and again, nimble, established payments professionals have proven the naysayers wrong. This includes you, our readers, who will likely find much in common with NCR Corp. and Subway, two iconic brands featured in this issue's lead article that credit their partners and technology for fueling their continued growth.

One industry expert contributing to this magazine also emphasized the role of partnerships, delving into why they are imperative for success and how to form relationships that will foster solid partnerships. Also diving into relationships, another contributor spotlighted "profit rules" that help ISOs and MLSs remain ethical while also protecting their own interests when it comes to merchants who listen to radio station WIIFM—What’s in it for me? Other contributors bring good news about how and why the automated clearing house payment system's business is booming, as well as sad news about the passing of the Western States Acquirers and The Green Sheet's own Stephen (Steve) Blaine Christianson—beloved husband, father of three, grandfather to five and bankcard industry stalwart.

A number of stories posted under Breaking Industry News on our home page (www.greensheet.com) are highlighted herein, including research revealing that synthetic fraud and outstanding credit balances on suspected synthetic accounts at U.S. financial institutions have fallen significantly since COVID-19 emerged last March; the meeting of experts from government and private sectors to discuss strategies for mitigating identity verification fraud while also improving access to digital services; a new podcast, Talk of Her Town, launched by NYC Fintech Women; and the cancellation of the Northeast Acquirers Association's annual conference, which had been slated for April 6 to 8, 2021.

Our new product and company profiles spotlight innovators in our realm, and the latest updates include new platforms and other releases, reports on cryptocurrency and digital tools, strategic partnerships, acquisitions to foster growth, executive appointments, and other milestones in payments. If you have questions or feedback for us, please send an email to greensheet@greensheet.com, and please continue to send news of your breakthroughs and other developments to press@greensheet.com. end of article

The Green Sheet Inc. is now a proud affiliate of Bankcard Life, a premier community that provides industry-leading training and resources for payment professionals. Click here for more information.

Notice to readers: These are archived articles. Contact names or information may be out of date. We regret any inconvenience.

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