Authvia, Visa Direct integrate for real-time payouts via text, messaging

Authvia, a Massachusetts company that specializes in conversational commerce and text-based payments, announced an integration with Visa Direct, Visa's real-time money movement platform, into its TXT2PAY solution.

Visa Direct facilitates the delivery of funds directly to eligible Visa-branded debit cards in real time. By leveraging the combined technology of Visa Direct with Authvia, Authvia said it can now make real-time disbursements across industries like healthcare, automotive services, insurance, and gig economy platforms through a single text message.

Through this integration, Authvia expanded its TXT2PAY capabilities to include real-time outbound payouts to eligible Visa cards in select markets, enabling businesses to issue refunds, insurance settlements, payments, incentives and reimbursements to consumers without requiring physical checks, apps or portal logins, the company explained in a press release.

Using Authvia's patented messaging commerce platform, recipients can verify their identities, confirm payout details and, for eligible Visa card transactions, typically receive funds in real time— all within a familiar messaging thread.

"Whether it's sending a co-pay reimbursement to a patient, returning a deposit to a customer, or disbursing funds to a technician in the field, businesses need modern payout solutions that are fast, secure and frictionless," said Chris Brunner, founder and CEO of Authvia. "Our collaboration with Visa Direct reinforces our commitment to eliminating payment delays and delivering next-generation experiences through messaging."

Top honors as payment ISV

Authvia is no stranger to the merchant acquiring space. It has working relationships with several leading ISOs and acquirers. NMI, Fiserv and Elavon, which support TXT2PAY applications, all collaborate with the company

The Electronic Transactions Association honored Authvia for its work in driving payments innovation and shaping industry advancements during its annual convention, Transact, held in April of this year. The association also named Authvia one of the top 10 ISVs driving innovation and improving payment processing through cutting-edge software solutions.

"The ETA TRANSACT Awards spotlight the leaders and organizations setting new standards in the payments industry," Jodie Kelley, ETA's CEO, said in a statement naming award recipients.

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