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Education




        Strength in partnerships                                Business partners may also budget jointly. One partner
                                                                may focus on physical expenses, the other on marketing.
                                                                Collaboration improves budgetary efficiency.

                                                                Collaboration is also useful when deciding on payroll.
                                                                When it comes to recruiting, paying, and retaining
                                                                workers, two heads are better than one. How much to
                                                                budget for personnel, when to hire seasonal or full-time
                                                                workers, etc. By bouncing data and outcomes off one other,
                                                                you may gain insight and creativity, which leads to better
                                                                hiring choices.
                                                                Inventory management

                                                                Building inventory requires cash. To build a good
        By Ellie Y. Katz                                        inventory, you must plan and act carefully. While focused
                                                                on day-to-day store management, you'll be less likely to
        National Retail Solutions                               make an error involving inventory if you have a partner
                                                                who can assume responsibility for ensuring stock levels
                  unning a small to midsize business can be dif-  are kept in check. Ordering too much of an item wastes
                  ficult. In addition to managing goods, a busi-  shelf and storage space. When preoccupied with other
                  ness owner must continuously manage capital.   issues, you may order the correct products but not enough
        R Also, a business owner must maintain connec-          of them. You could sell out of stock, spurring dissatisfied
        tions with  consumers  and distributors. These pressures   consumers to move to a competitor. If you're constantly
        can induce sleeplessness and anxiety, harming a business   out of stock, you'll lose customers and income.
        owner's physical and mental health, which can lead to
        burnout.                                                Community building

        Business partners  can help decrease this stress. Plus,   A business partnership may assist in building public,
        partnerships often outperform single proprietorships.   manufacturer and distributor connections. One partner
        Initially and through the partnership's existence, business   can build relationships, meeting businesses one-on-one
        partners may share responsibilities, labor and ideas.   and taking part in community events like street fairs. The
                                                                other can take care of other responsibilities like budgeting.
        Funding, planning                                       Sharing your resources may help you grow your network
                                                                and receive referrals.
        A merchant's ideal business, for example, needs funding to
        properly budget for utilities, labor and other expenditures.   This is all worthless, though, unless you work with the
        Starting a new business can be costly, and doing so on a   appropriate individual or company. You want someone
        whim might be financially disastrous.                   you can trust and who is willing to work hard. Research
                                                                potential partners and seek advice. Then follow up.
        It is great to have a business partner who can help minimize   Examine the person's social media. Before making a
        upfront costs and improve cash flow. They may be able   decision, consult a trustworthy person who wants to
        to help with growth, too, for it's possible your business   help you succeed. You might also consult a friend or
        partner will know more about running a company than     family member of the potential partner. But if you choose
        you do.                                                 this path, tread carefully. Arguments, egos and prior
                                                                disappointing business results may exacerbate family and
        After obtaining funding, considerable planning is needed   relationship problems, clouding their opinions.
        to ensure a successful launch. You'll need to budget for
        variables, for instance, a c-store or corner market would   Choosing a partner with the highest level of ethics,
        need to budget for infrastructure such as shelves, storage,   business experience, tolerance and brand reputation will
        kitchen items if you plan to offer hot meals, equipment   inspire others to join your expanding company. Do your
        and perhaps equipment upgrades.You must also budget     research and select wisely to find a successful business
        for client retention, advertising, and search engine    partner.
        marketing and optimization to compete online. Budgeting
        also includes saving money for unexpected expenses like
        new HVAC equipment.                                     Ellie Y. Katz is founder, president and CEO of National Retail Solutions.
                                                                NRS is a leading provider of POS systems, NRS Pay credit card processing,
        Expert business partners can help you stay under budget   NRS Petro for gas stations, NRS Funding cash advance, and many addi-
        and prevent problems. A store design expert may work    tional products and services for small and midsize independent retailers
        alongside a finance expert. Partners may assess one other's   across the United States. Contact him by phone at 201-715-5179 or
        budgets and provide recommendations for improvement.    email at ekatz@nrsplus.com.

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