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MeetTheExpert

What accomplishment are you most proud of? really entrepreneurial approach to the industry, and I have
just really gotten to know some of the writers and some of
the staff there and I've always enjoyed talking with them.
It's funny because there was a time in my life where I The Green Sheet was incredibly supportive of me when
thought physical accomplishments were pretty cool. I have I started the Field Guide Seminars and asked for a little
run a sub three-hour marathon, and there aren't many help in getting the word out about that. I felt if there was
people even among marathoners who have done that. That anything that I could do to help The Green Sheet and give
took a year and a half of training, but as I've reflected on back to them, I wanted to do that.
it, I think that raising a family and having three grown
daughters and twin grandsons is even more fun. I also think there are a lot of people who are in our industry
who read The Green Sheet, who maybe don't have a lot of
What would you advise someone who is trying to connections into any of the industry tradeshows or any of
become better at sales and networking? the other high-level national aspects about the industry,
but they can read The Green Sheet and connect with what's
going on. I think The Green Sheet plays an indispensable
Talk to everybody. Keep it under control; you don't want role in helping thousands of people become informed and
to capitalize on people's time, but you never know who the learn about the industry.
next person is going to be who can change your life. There
is a people element in sales which selling over the Internet How have you managed to achieve a
doesn't quite capture. I think that person-to-person selling
and networking is going to be around forever. It's always work-life balance?
going to be there. If you are interested in people, you
probably have a good future in sales because there is a I have an exceptional family. They really care about
personal element that is indispensable. It's funny because me, and I am really fortunate to have them in my life. I
I wasn't always that way. I tended to kind of ignore people am fortunate in that I have always had that; it's been a
because I was lost in thought a lot of the time. I was kind tremendous advantage just the level of support that I've
of a nerdy kid in high school and college, and it really took had throughout my life from my parents and my wife and
a lot to get me out of that mode. daughters. It's how they view the world and the caring
people that they are that really makes the difference for
What intrigued you about joining The Green Sheet me to achieve that balance.
Advisory Board?
What's on your bucket list?
I've always enjoyed reading the articles in The Green Sheet,
going all the way back to the days when Paul Green was My wife and I are going to Israel in June. We have wanted
running the magazine. I feel that The Green Sheet has a to do that for a number of years. Another thing I would like
to do is a pilgrimage from Paris to Spain. It's a long way,
and there are a bunch of cathedrals along the way. Some
people bike; some people walk. It's called the Santiago
SPOTLIGHT de Compostela, named after St. James of Compostela,
the town in Spain. It's a long way from Paris to there ‒
INNOVATORS something like 1,000 to 1,500 kilometers. It's a long walk;
it would take me a long time, probably about two months.

Your What kind of outside interests do you have?
Company
Logo I love to draw and paint. About fifteen years ago, I took
several courses at the Milwaukee Institute of Art and
You now can have your own Design. I had always liked to draw, and it was a tremendous
personalized company web space amount of fun. I found out I could sort of descend into
on
e Green Sheet the world of drawing and painting and come out the other
www.greensheet.com/yourcompanyname
side two or three hours later and feel completely refreshed
Personalized News from the Wire and invigorated.
Articles from or about your company Assistant Vice President of Advertising Sales
Your executive online ads & videos 707-284-1686
Call me for the details today! danielle@greensheet.com

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