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Letter from the editors



                 he fact that the payments industry is largely
                 self-regulated puts great individual and
                 collective responsibility in the hands of all
        T stakeholders  ‒  from  merchant  level  sales-
        people and small ISOs to super ISOs and processors,
        to regional acquirers associations and larger national
        and international trade associations, to technology
        developers and solutions vendors, to standards-set-
        ting bodies and the major card brands. The pace of
        change continues to accelerate, making it more chal-
        lenging than ever to ensure the payments workforce
        is proficient in the industry's basics, ethical practices,
        latest technologies and security guidelines.

        Our previous lead article, explored what leading
        payment companies have done to adapt their training
        practices to help shape employees and contractors into
        the kind of professionals needed to succeed in merchant
        services today. This issue's lead article examines
        efforts industry-wide, revealing just how much
        key organizations are doing to provide workshops,
        courses, seminars, conferences, certification programs
        and more for today's payment professionals. Rest
        assured: efforts are ongoing, dynamic and thorough.      I’m am working hard to help you get all

        From issue to issue, our expert writers contribute to    your advertisng needs in the right order
        industry-wide educational efforts. In this issue, you'll    to increase your bottom line today!
        find advice on what to watch out for when seeking a
        partner for processing high-risk merchants, how to
        succeed in today's highly competitive environment,                         No Bull
        what an acquirer-level chargeback insurance policy
        does and doesn't do, steps to take to ensure you're
        not sabotaging yourself when asking merchants                 Customized advertising campaigns
        questions, and why it makes sense to take it in stride
        if your children do not follow your professional path.        to fit any size company and budget.

        One thing about being in an industry that is ever-            • Spotlight Innovators’ Pages
        changing is that there is rarely a shortage of news.              (frequently updated content)
        It  seems  big  things are  happening  in  every  corner
        of  our  sector.  In  recent  stories,  we've  covered  the   • Print (various size options)
        theft  of personally identifiable information from
        InTouchPOS, allegedly by an ex-employee; increased            • Resource Guide listing
        global penetration of EMV cards; Apple's expansion of             (print/online/front page (option))
        near field communication uses and designs on person-
        to-person payments; highlights from the upcoming              • Email Blasts (to GS readership)
        15th annual Midwest Acquirers Association meeting
        in downtown Chicago; new malware suspected in                 • Online (website/twice month newsletter)
        a second Kmart breach; Sage Group's sale of Sage              • Video
        Payment Solutions to GTCR; and a call for sharper
        tools in the effort to combat cybercrime.                     • Bundle advertisng campaign discounts*

        You'll also find updates on individual and company
        milestones, along with company and product pro-                           Danielle Thorpe
        files. Please keep sending your press releases to
        press@greensheet.com. And, as always, we'll welcome                             AVP Media Partnerships
        your feedback. Tell us what you like about our coverage
        and what we can do better at greensheet@greensheet.com.            707-284-1686



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