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Education
• Push to decisions; don't chase These need to be included in your week but must not lead you out of the house.
maybes. These are mental breaks to recharge, not distractions.
• Add one more lead every
day. Finally, execute the plan. Take control of what will get you back in the house,
make you more productive and improve your outlook. In the end, isn't that the
• Identify opportunity, or lack key?
of opportunity, quickly.
• Manage time better to insure Jeff Fortney is Vice President, ISO Channel Management with Clearent LLC. He has more than 17
all that should be done is years' experience in the payments industry. Contact him at jeff@clearent.com or 972-618-7340.
done. To learn about how Clearent can help you grow faster and go further, visit www.clearent.com.
There are many other examples, but
remember they must drive you to
your goals and you must have 100
percent control over them. They can-
not depend upon another person or
department. They also need to be
specific, not vague, and they don't
necessarily need to be done every
day.
Categorize and prioritize
Once your action list is complete,
break them down based on three
buckets. Results for these actions
will:
1. Remove roadblocks to suc-
cess.
2. Lead directly or indirectly
to a financial benefit.
3. Improve overall outlook.
Prioritize each action in the first two
buckets to be done daily, weekly or
when needed. Make the most critical
actions daily. For example, speaking
to five prospects would be a daily
task; sending a newsletter could be
done as needed.
Track and implement
The next step is the key to taking
control. Book the daily and weekly
actions from buckets one and two on
your calendar. Do not let anything
supersede these scheduled actions.
Respect your time by controlling it.
Additionally, choose at least one ac-
tion from bucket number three that
can fit within your schedule and not
interfere with your other actions.
This can be a daily action (like going
to the gym) or a nonspecific action
(like reading a book).
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