Page 3 - GS180901

InsideGS

Cover Story Education

Is cash discounting next big wave Place your trust with care ............................................................34
in merchant services? .......................................................................1 By Jeff Fortney, TouchSuite LLC
By Patti Murphy Placing your trust in the wrong person, company or situation can
Helping to shift the cost of acceptance to consumers who pay be damaging both financially and professionally, but placing your
with debit and credit cards is gaining favor among payment pro- trust is entirely in your control.
fessionals. And cash discounts seem to be carrying the day. Creating and using 'practice' appointments – Part 2 .....36
News By Bill Pirtle, Clearent LLC
When doing practice presentations, you can learn how to make
News Briefs: the best impression, ask probing questions, uncover and address
FBI warns of impending global ATM cash-out blitz ........10 pain points, and respond to unexpected developments.
Payments prominently featured in Inc. 5000 ....................10 Safeguarding loyalty and rewards programs ....................38
Over 2,300 breaches exposed 2.6 billion By Don Bush, Kount Inc.
records in first half of 2018 .........................................................10 Most companies prioritize the security of payment and transac-
New era begins for Verifone, Francisco Partners ...........10 tion information, but anything of monetary value is fair game to
criminals, including loyalty and rewards programs.
Security experts call for better detection,
updates, as cyberattacks escalate ..........................................10 New Products

Industry Update ...............................................................................12 Control and monitor devices
with modular IoT gateway .........................................................40
Views
High quality, low cost SIM card management ..................41
Overview of the California Consumer Privacy Act ..........20 Inspiration
By Josh Herndon, Global Legal Law Firm
Pause to evaluate every presentation ...................................43
On June 28, 2018, California enacted the California Consumer
Privacy Act of 2018. In 2020, when the act takes effect, it will apply Departments
to all businesses that sell to California consumers. Letter From the Editors ....................................................................5

Company Profile Readers Speak:
Time to prepare for California's new privacy law ................8
A-LIGN: Spotlight Innovators ......................................................................22
Cybersecurity compliance experts ..........................................27
DateBook .............................................................................................42
Education Resource Guide .................................................................................52
Advertiser Index ...............................................................................54
Street Smarts SM
Persistence pays off ........................................................................32
By Steve Norell, US Merchant Services Inc.
If 80 percent of all MLSs are basically functioning as order takers,
how are you, as a competing MLS learning the ins and outs of the
payments biz, going to rise above them?

3