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CompanyProfile
MLS/ISO contact: Once merchants are live,
Ben Griefer they can use the Maverick
Chief Operating Officer dashboard to open sup-
ben.griefer@maverickbankcard.com port tickets, request ac-
818-338-8407 count changes, set up sub-
users, monitor PCI status,
and complete compliance
Enabling success chant portal also includes industry-standard reporting
questionnaires. The mer-
via technology features, including complex data filtering, chargeback
and dispute response tools, electronic statements, and
more. In addition, a host of fraud analysis tools are avail-
able, including a negative chargeback database that alerts
ince 2000, Maverick BankCard Inc. has pro- merchants when cardholders have previously disputed
vided businesses with technology-driven elec- transactions.
tronic payment processing services, promoting
S credit and debit card acceptance for mobile, Maverick's business analytics system, Bizlitix, is also
brick-and-mortar, and ecommerce merchants alike. The available to account holders. This system provides mer-
company also offers partnership opportunities to ISOs, chants with intuitive card analytics showing customer
value-added resellers, independent software vendors, types, return/new customers, peak hours, etc. A reputa-
and agents. Maurice Griefer, Maverick's chief revenue tion management function notifies the merchant when
officer, said the enterprise adheres to "a unique, client- new reviews are posted on social media platforms. Mar-
centered business model that has enabled our company ket intelligence reports are also available for merchants
to offer competitive pricing and best-in-class services, wanting big data sets on competition, customer loyalty,
backed by a robust financial technology system." cardholder demographics, spending habits and cardhold-
er origination.
Headquartered in Calabasas, Calif, the company per-
forms all operations internally. It is family owned and op- In addition, Bizlitix is equipped with keyword and com-
erated, with more than 30 years' combined management petitor research features for online advertising, as well as
experience in payments. Its technologies are backed by a web-based heat map showing user activity. According to
triple redundancy and hosted in a Payment Card Indus- Maverick's leaders, the Bizlitix platform was built to give
try (PCI) security standards Level One environment. businesses a better understanding of customers, competi-
tors, and their own businesses, while also providing Mav-
Growing year over year erick's partners with a market-differentiating tool.
Maverick has reported consistent annual growth since
its launch. Company leadership attributes this to its sea- Maverick gives both registered and non-registered part-
soned team, flexibility, strategic partnerships, efficien- ners contemporary dashboard branding capabilities, fric-
cy and technologies. "With a significant investment to tionless boarding, tiered sub-user registration, and an
feature-rich technology development, coupled with our intuitive residual portal. Moreover, integration partners
seasoned staff, full-service platform and exceptional cus- can use Maverick's automated campaign system offering
tomer services, it has given us the advantage to be a sig- pre-set rates, fees and language features. Internally, Mav-
nificant player in the processing space," said Alan Griefer, erick's system monitors for excessive decline ratios, debit-
the company's CEO and founder. He noted that the com- only use by restricted verticals, expiring PCI accounts,
pany's early commitment to developing proprietary sys- chargeback ratios and many other important details. This
tems gave Maverick a viable marketing edge. Today, those allows the Maverick team to scale quickly without relying
technologies include end-to-end automations for virtually on staff-centric processes.
every step in a merchant's lifecycle and presented in a for- More technology to come
mat that can be easily accessed from all browser-enabled
devices, he added. Maverick's future includes the rollout of a full-service au-
tomated clearing house platform, as well as interchange
Efficiencies through automation optimization and website management features. The com-
Maverick's intuitive, online application is programmed to pany plans to also implement more advanced auto-un-
alert applicants immediately if additional information is derwriting capabilities and device-specific alert features
needed. Submittals trigger automated queries, such as a for mobile users. "Due to our experience and knowledge,
credit soft pull, banking relationships and other business position of being a full-service provider, and proprietary
credibility checks on the way to underwriting. The built- technology, we have never been more excited for our or-
in note system enables fluid communication between un- ganization's future," concluded Ben Griefer, Maverick's
derwriting and agents to minimize turnaround time for chief operating officer.
corrections.
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