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Spotlight Innovators
"It's a far more approachable sales role and enables the sales person to think like a small business entrepreneur and an
effective relationship manager," said Horsley.
Relationship-enhancing products
According to Horsley, customer relationships are central to the SMB, and SpotOn provides multiple tools that help these
businesses build unique customer relationships through services such as review management, digital marketing, and
loyalty software.
SpotOn's POS solutions are purpose-built for a range of business types and sizes, and include advanced analytics, business
management tools, and digital receipt options.
The all-inclusive SpotOn Restaurant product provides restaurant owners with easy-to-implement online ordering,
takeout, delivery, and order-ahead solutions, and includes a touchscreen POS, cash register, external card reader, barcode
scanner, and printer.
Multiple hardware options are also available and the SpotOn Poynt solution offers an all-in-one solution that supports all
payment types and provides advanced marketing and loyalty features.
SpotOn Website, a solution that helps the SMB merchant create professional websites quickly, helps business owners who
don't have the time and funds to create and manage mobile responsive, SEO-optimized sites. SpotOn Websites also fully
integrate with the SpotOn platform.
And, the new SpotOn Appointment scheduling software is flexibly designed for a range of businesses, including individual
operators and multilocation businesses that use appointments to manage clients and staff.
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