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Spotlight Innovators

SkyTab also integrates with Harbortouch’s Lighthouse Business Management System, the company’s back-end POS
management and reporting portal. Lighthouse includes management tools for social media, customer engagement,
loyalty and online reputation. Merchants can link their social media profiles to schedule posts, track the performance of
their content and manage all their social media accounts in one place. Customer engagement tools enable businesses to
set up welcome emails, promotional offers and more using built-in tools to improve customer loyalty. Businesses can also
view ratings and reviews from multiple online review platforms and easily respond to customers to improve their online
reputation.

ounded in 2001 and headquartered in Memphis,
Tennessee, Impact PaySystem made their mark
on the payments industry with their Petroleum
F Services. Impact’s Executive Team is composed
of industry veterans, with over 75 years’ combined expe-
rience implementing creative solutions for their custom-
ers. Through strategic alliances with industry leaders
like First Data, Elavon, and Vantiv, Impact PaySystem is
able to design unique solutions for merchants’ individual
needs. Product solutions include credit and debit card
processing, PIN secured and signature-based debit, wire-
less solutions, gift card, check services, loan products,
Click2Don8 proprietary donation product and develop-
ment services.
What’s New:
A boarding formula that works

ften, merchant services providers (MSPs) do not take time to do quality control (QC) checks on how well they
are treating their customers. In fact, something as simple as inbound boarding expectations may be negatively
impacting the productivity of the sales force, and causing growth to plateau. Yet, the MSP may be turning
O a blind eye to what needs to change, and ignoring the warning signs. The outside sales channel - generally
comprised of independent agents and third-party resellers – makes up a core revenue source for almost all MSPs. By
logic, they should be viewed by every MSP as a primary customer. Yet, it is not uncommon for many MSPs to overlook
implementing QC measures for this group. Amazingly, the hoops some companies expect sales people and resellers to
jump through just to board new business can be daunting. A lack of hands-on sales support is another common problem
that can make boarding merchant business so painful, the busy selling partner - or even the new agent - will turn away
and board business with another provider that has less red tape and more hands-on support.

The net effects are dwindling sales and high partner attrition rates, which are never good things.

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