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NewProducts
                                                    NewProducts






                   PCI security for all digital channels







                                                               transactions without ever seeing sensitive consumer data,
                                                               Barham he noted. PCI Pal's cloud-based suite of solutions
                                                               protects all channels, from traditional telephony to newer
                                                               digital  channels,  he  added.  Payment,  telephony,  desktop
                                                               and  digital  providers  can  integrate  these  solutions  using
                                                               available APIs.

                                                               "Agent  Assist uses dual tone multi  frequency masking
                                                               technology to ensure any sensitive information, such as
                                                               payment details, is protected during a call," Barham said.
                 CI Pal, a secure payments provider, launched   "PCI Pal IVR allows an organization's customers to make
                 PCI Pal Digital, a solution designed to help mer-  secure payments 24/7 over the phone without speaking with
                 chants maintain the highest levels of security   a contact center agent. Together, these solutions ensure any
        P across all digital engagement channels, includ-      payments made over the phone are kept secure and private,
        ing webchat, social media, email and SMS. By facilitating   without any impact to the customer experience."
        a secure omnichannel payments environment for contact   Omnichannel compliance, security
        centers and businesses worldwide, PCI Pal Digital empow-
        ers organizations to provide a secure checkout experience,  The increase in high-profile data breaches over the last
        stated James Barham, CEO at PCI Pal.                   several  years makes  security and  compliance more
                                                               important than ever, Barham stated. In addition, new
        "With the increase in high-profile data breaches over  data privacy regulations, such as Europe's GDPR and the
        the last several years, such as Capital One and Equifax,  California Consumer Privacy Act, increase risk of losing
        security  has  become  a  huge  concern  for  consumers,"  revenue if consumer information is compromised.
        Barham stated. "At the same time, with new data privacy
        regulations  such as  Europe's  GDPR and  the California  "In order to provide a positive customer experience,
        Consumer Privacy Act, companies stand to lose significant  we have to meet customers where they are by allowing
        revenue if consumer information is compromised. Because  them to interact with an organization via their preferred
        of these developments, security and compliance are more  communication channels," Barham said. "As younger
        important than ever."                                  generations enter the market, companies have to consider
                                                               new ways to advance customer service efforts by adopting
        Barham pointed out that PCI Pal Digital removes data  digital solutions that integrate with the communication
        from merchants' scope,  enabling  contact  center  channels  channels these customers are already using."
        and card-not-present merchants to meet new data privacy
        regulations and protect against security threats. PCI Pal  PCI Pal Digital emphasized that it can help organizations
        channel partners are protected no matter how they choose  navigate digital channels without sacrificing the customer
        to engage with their customers, he added.              experience, security or compliance. Instead of replacing
                                                               traditional service models, the solution provides additional
        Contact center solutions                               options to meet customer preferences, allowing them to
        PCI Pal Digital ensures payment information is secure by   mix communication  channels seamlessly when engaging
        descoping all  digital  channels  from  the  requirements  of   with businesses.
        PCI DSS, Barham noted. When PCI Pal Digital receives
        an incoming payment request from a digital channel, it
        generates a secure URL to direct the customer to a secure
        checkout page. Call center agents can track transactions in       Company: PCI Pal
        real time without ever seeing sensitive customer data.
                                                                          Product: PCI Pal Digital
        When combined with PCI Pal's call center solutions,               Website: www.pcipal.com
        such as Agent Assist and IVR solutions, PCI Pal Digital
        enables contact center representatives to process and track       Contact: info@pcipal.com




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