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NewProducts
                                                    NewProducts


                            Boost revenue, stem losses with


                                  fast chargeback response




                                                               Companies that manage millions of disputes are knowl-
                                                               edgeable about what it takes to win various dispute situ-
                                                               ations and can share this information with merchants
                                                               through the Dispute Responder API, he added.
                                                               Enhance merchant portfolios

                                                               Dispute Responder is part of the IRIS CRM platform, which
                                                               handles customer relationship management, electronic sig-
              RIS CRM, a leading provider of customer relation-  nature, merchant onboarding, help desk services, residual
              ship management solutions for the merchant services   income calculations and reporting, along with an integrat-
              industry, added Dispute Responder to its technology   ed phone system, Akhrin noted. From a data reporting per-
        I suite.  The  solution  combines  real-time  notifications   spective, IRIS CRM has deep processor integrations and di-
        with tools for responding to chargebacks and retrieval   verse residual reporting coverage; for more than a decade,
        requests. These capabilities are available natively within   security, flexibility and customization have been the pillars
        IRIS CRM and as integrations with proprietary systems   of the IRIS CRM business management system, which is
        through an open API, according to Dimitri Akhrin, founder   like Salesforce but specifically built for the payments indus-
        and president of IRIS CRM.                             try, he added.

        "When a merchant receives a chargeback, IRIS CRM will   "Our system allows clients to track leads in a CRM, work
        automatically notify the ISO by email, text or report within   with electronic signature documents to avoid double data
        the portal," Akhrin said. "In addition, we will notify mer-  entry and integrates with the major processors for onboard-
        chants who have an IRIS account, so that responses can be-  ing merchants through our proprietary module called Tur-
        gin to be crafted before the due date."                boApp," Akhrin said. "Today, IRIS serves more than 200
                                                               ISOs and provides reporting for more than 300,000 active
        Akhrin went on to say that if no response is received, IRIS   merchants. With the recent uptick in card-present mer-
        will send reminders seven days, three days and one day   chants, we expect these numbers to grow significantly in
        ahead of the due date to ensure that deadlines are met. In   the coming months."
        addition, the company will compile related documents,
        which may include attachments, invoices, and individual  Ready-made infrastructure
        merchant responses and transmit all data to the payment
        processor.                                             As he considered the numerous payment tools available,
                                                               Akhrin advised industry stakeholders to leverage existing
        Brandable, customizable                                technologies, stating that these tools can help entrepre-
                                                               neurs build and scale while focusing on high-value busi-
        Describing Dispute Responder as a value-added service,   ness priorities. Building capabilities from scratch can be an
        Akhrin mentioned the solution is fully customizable and   expensive proposition and may not be profitable in the end,
        brandable, which enables it to seamlessly blend with other   he noted.
        product and service offerings. IRIS CRM clients and part-
        ners can set alerts for each newly created chargeback/re-  "For example, if your idea is a product or service that will
        trieval case for a set number of days as the dispute reply   be sold at $25 per month, you need to do your calculations
        due date approaches; merchant customers can respond to   down to a granular level based on how long it will take
        the real-time alerts with just a few clicks, he added.   you to recoup your costs," Akhrin said. "Paying develop-
                                                               ers, quality assurance and compliance costs can be a huge
        "For example, there are companies that focus on dispute   undertaking; if a product can deliver what you need and
        management and enhancement services," Akhrin said.     add value through an integration, that's a path worth ex-
        "These companies can actually integrate with IRIS CRM’s   ploring."
        dispute responder API to help provide a concierge-type of
        chargeback management process."
        The Dispute Responder tool can also be invaluable for mer-         Company: IRIS CRM
        chants, many of whom don't always know how to properly             Product: Dispute Responder
        respond to chargeback codes, Akhrin noted.                         Website: www.iriscrm.com

                                                                           Contact: dimitri@iriscrm.com

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