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Education





        of an IP-violation claim by the person   utility in your product that you might not have seen yourself. Be prepared for
        whose code was copied without         your groaner feature to be another person’s valuable treat.
        permission—even  if  the  developer
        wins the case—the claim could waste   The points listed above each have a legal component, but they speak to a greater
        time, attract negative publicity and   aim: the goal of owning something unique to sell.
        also shake the confidence of investors   In publishing The Green Sheet, neither the author nor the publisher is engaged in rendering legal,
        and clients.
                                              accounting or other professional services. If legal advice or other expert assistance is required,
        Nothing is better than owning all     the services of a competent professional should be sought. For further information on this article,
        the code to your product. Clients,    please contact Adam Atlas, Attorney at Law via email at atlas@adamatlas.com or by phone at
        partners and investors will all want   514-842-0886.
        to see this and will reward the
        developer   accordingly.  Ensuring
        that the code has not been copied
        requires effort on the part of the
        company carrying out the work. It
        also requires a degree of trust in the
        individual programmers.
        Patent early and often

        Not everything is patentable, but
        for a novel new product, it’s worth
        running patent searches with an
        IP lawyer to see if there is room to
        file a potentially winning patent
        application.

        Don’t wait until the product is
        publicized. Indeed, novel ideas
        and the search for patentability of
        those ideas must be done with the
        utmost confidentiality, otherwise
        the developer risks losing the patent
        rights altogether.

        If it turns out the product is not
        patentable,  that’s not the end of
        the world; there are plenty of
        unpatented technologies that have
        been immensely rewarding for their
        creators.
        Build for scale and flexibility

        When a  child builds  a  sand  castle
        on the beach, that castle is the whole
        world for them at that time. When
        building a product in payments,
        be prepared for the product—in an
        instant—to occupy the whole beach
        or all beaches. Instruct programmers
        to build with an eye toward growth
        and flexibility. Cloud hosting services
        like AWS are built to accommodate
        this kind of thinking.

        And flexibility should pertain not
        only to size, but also to features and
        functionality. Some licensees, buyers
        and investors will see a particular
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