Page 15 - GS220201
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        Potential MCA regs                                      collection practices that MCA companies utilize, and the
                                                                alleged re-characterization of these types of lending offers
        could change the                                        to skirt regulations intended for traditional lending offers.

                                                                Nothing has been finalized regarding these lawsuits (yet).
        industry forever                                        But it's obviously not the best of news when both the state
                                                                of New York and the FTC are taking action against this
                                                                kind of financing.
        By Chad Otar                                            California is prepping new regs
        Lending Valley
                                                                California is also eyeing regulation of MCA contracts.
                 mall businesses across America have been lean-  California has been particularly litigious against
                 ing on alternative lending solutions like mer-  nontraditional lenders for quite a while now, and it appears
                 chant cash advances (MCAs) for years now.      to be leading the charge in this department. Because of
        S Helping small businesses and entrepreneurs            unique verbiage and the California laws that govern
        access the cash and capital they need to build and grow   lending for loans of $2,500 or more, MCA organizations
        their businesses, this form of financing offers benefits that   were able to obtain California Finance Lenders Law
        traditional financing can't.  Luckily, there haven't been   licenses.
        many regulatory barriers or obstacles for lenders look-
        ing to offer these lending opportunities. The industry is   Once companies have these licenses registered to them,
        streamlined, does a solid job of regulating itself, and for   all of their transactions—including those that could be re-
        the most part, succeeds or fails based on the reputation of   characterized later as traditional loans—are not considered
        the individual lenders themselves.                      to  be  usurious  by  the  state  of  California.  However,  the
                                                                Department of Business Oversight in California (working
        That may be changing in the near future, though.        closely with the California Senate and Assembly) have
                                                                been looking for ways to change the laws to strip out these
        The current lay of the land                             kinds of protections for nontraditional lenders.
        Currently, there isn't much regulatory interference
        associated with MCAs. That  goes for many other         Again, nothing has been done (yet) but it will be interesting
        nontraditional lending products, too. The majority of   to see how things proceed moving forward.
        MCAs aren't considered loans in the traditional sense.   The MCA industry may see major shake ups in 2022?
        That allows them to sidestep regulations intended for
        traditional lenders.                                    The odds are good  that as alternative lending solutions
                                                                continue  to gain popularity,  nonbank  lending  and
        The current landscape of nontraditional lending, from a   nontraditional lending operations will come under closer
        regulatory  standpoint,  allows  these  kinds  of  lenders  to   scrutiny by state and federal government organizations.
        be more flexible and more adaptive, and to innovate and
        iterate their services much faster. There just aren't as many   State and federal government bodies are already taking a
        regulatory issues to contend with.                      closer look at the kinds of regulations already in place—
                                                                as well as the kind of regulations that are missing—to
        However, this has fostered a bit of a Wild West perception   better control nontraditional lending operations. So 2022
        on the part of state and federal regulators, who are    could very well be a year that we see a number of new
        itching to institute regulations on MCA offers and similar   bills signed into law governing this industry. Only time
        nontraditional lending packages.                        will tell.
        New York is leading the charge                          Note: I referred to the following resources for this article:
        New York is quickly becoming a hotbed for legislation       • https://businessdebtlawgroup.com/merchant-cash-
        by state and federal government officials and lenders         advance-regulation/
        scrutinizing  MCA    lending   packages  and   other        • www.fundera.com/business-loans/guides/merchant-cash-
        nontraditional lending services. In June 2020 both the        advance-regulation
        Federal Trade Commission and the New York Office of
        the Attorney General filed lawsuits against major MCA       • www.ftc.gov/news-events/blogs/business-blog/2020/08/
        companies.                                                    protecting-small-businesses-seeking-financing-during

        These lawsuits were filed in the Southern District of New
        York (a particularly litigious federal court system) as well as   Chad Otar is CEO of Lending Valley Inc. For information about the com-
        with the Supreme Court of the state of New York. The suits   pany, please visit www.lendingvalley.com. To reach Chad, send an email
        make claims against the marketing of MCA programs, the   to chad@lendingvalley.com.

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