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"This revolutionary capability not only reduces the cost of forward to leading the "science-meets-tech-meets-sports"
the entire face-to-face payment value chain but allows the company. "We use the most precise set of tools to measure
ever-increasing PCI security standards to be met by soft- and quantify information the brain receives from the eyes,
ware updates alone," Greene said. "Compared to an aging how the brain processes that information, and ultimately
hardware-centric POS estate, this approach delivers best- the instructions the brain sends out to the body that leads
in-class security, protecting both customer and merchant to action – all within milliseconds," he said.
payment data."
Marc Real Garcia, CEO at Barcelona-based Minnim De-
Mark Bunney, head of go to market strategy and pro- sign, saw a need for intelligent coolers in healthcare and
fessional services, North America at Ingenico Group, a collaborated with Groenlandia on Nuuk, a cold chain so-
Worldline brand, described Ingenico's Terminal as a Ser- lution designed to securely transport biological samples
vice (TaaS), introduced in 2020, as a next-generation solu- while uploading real-time data to the cloud. "Currently
tion that combines commercial hardware with recurring biological samples are transported in consumer-grade
software and services. "TaaS helps resellers make money coolers without controlling who accesses samples or con-
throughout the life of a solution," he said. "It's a simplified, tainers," he said. "Nuuk is UN3373 and ADR compliant,
cost-effective way for estate owners and service providers protects against theft and monitors temperature transpar-
to upgrade and manage device estates, cloud services and ently in real time in the cloud."
even terminal application software."
Asaf Adi, senior manager, IoT, blockchain and AI at IBM
Transferable capabilities Research, Haifa, views technology as a catalyst for innova-

Having seen technology's impact on digital commerce, tion. "Our team innovates at the intersection of IoT, block-
payment technology leaders are exploring adjacent oppor- chain and AI," he said. "We leverage technology responsi-
tunities in other verticals, including the Internet of Things, bly with the goal of maximizing opportunities for workers
healthcare, logistics and beyond, applying advanced capa- and businesses - helping people work better."
bilities to fresh new use cases. Dale S. Laszig, senior staff writer at The Green Sheet and managing
director at DSL Direct LLC, is a payments industry journalist and content
Vaden Landers, a payments veteran, disclosed his new role strategist. Connect via email dale@dsldirectllc.com, LinkedIn www.
as CEO of S2 Cognition on Feb. 22, 2022, stating he looks linkedin.com/in/dalelaszig/ and Twitter @DSLdirect.