Page 36 - GS231201
P. 36

NewProducts





                 Expand reach with secure, fast, agile

                                 cross-border payments





                                                               tive partners and collaborators in any amount and in lo-
                                                               cal currency. "This not only simplifies the process but also
                                                               removes barriers for companies wishing to expand in in-
                                                               ternational markets, allowing them to offer payments on a
                                                               truly global level," he said, adding that merchants can pro-
                                                               cess large transactions and manage payments and receiv-
                 BANX, a global technology company special-    ables efficiently on the same platform.
                 izing in payments for rising markets, enhanced
                 its payments platform to simplify the global  The invoice solution creates interoperability between real-
        E payments experience in 29 countries in Latin  time payment systems, reducing required intermediaries.
        America,  the  Caribbean, Africa,  and Asia,  where  EBANX  In addition, receivables can be managed within the EBANX
        operates. The platform can help channel partners reach  Dashboard. The platform facilitates invoice payments in lo-
        more customers across emerging regions and globally by  cal currency and customers' preferred payment methods,
        delivering premier, high-performing payments services,  including bank transfers and e-wallets.
        the company stated.
                                                               The High-Value Tickets solution enables merchants to pro-
        Fabio Scopeta, chief product and technology officer of  cess transactions up to US $100,000 in Mexico, Colombia,
        EBANX, noted that the new features reflect the company's  Peru, Chile, Argentina, Nigeria and Brazil. This reduces
        continual adaptation to the markets it serves. "EBANX is  intermediary costs, Scopeta added, while delivering an au-
        driven by the challenge of maximizing the market potential  tomated, customized, and transparent billing system on a
        in the regions where we operate and by the commitment  checkout page.
        to offer quality products, ensuring that our merchants can
        provide the best possible service to their customers," he   Efficient card processing
        said.
                                                               The EBANX Product Series includes a set of card optimiza-
        Advanced fraud protection                              tion tools designed to balance approval rates and charge-
                                                               back levels, the company stated. Features include 3D Secure
        EBANX's multilayered anti-fraud solution considers local  (3DS), network tokenization, pre-authorization, multiple
        behavior and buyers' financial identities in specific coun-  partial refunds, card verification, and smart routing, all
        tries and verticals. Protection layers include initial analysis,  meeting compliance and regulatory requirements for each
        anti-fraud machine, and smart retry, according to Juliana  market. BIN-specific data ensures high authorization rates,
        Borges de Campos, global director of payment operations  enhanced security and fast processing times, EBANX rep-
        at EBANX. "There is no one-size-fits-all fraud and risk solu-  resentatives stated.
        tion for all Latin America, all Africa or all Asia," she said.
        "In the same way, there is not just one for all verticals. You  The growing company confirmed it continues to expand,
        need to consider consumer behavior, the fraudsters' modus  most recently by adding operations in the Caribbean, Ivory
        operandi, the evolution of the payment methods and finan-  Coast, Egypt, Ghana, Morocco, Senegal, Tanzania, Uganda
        cial operations throughout history, and how they apply to  and Zambia to its fintech portfolio. In addition, EBANX not-
        different industries and different ticket values in each one  ed it recently launched payment processing in India, con-
        of the countries across these regions."                necting global merchants to the Unified Payments Interface
                                                               (UPI), India's local, real-time payments system. The com-
        Fraud is ever-evolving, de Campos added, affirming that  pany also pointed out that this milestone enables EBANX
        EBANX works with local experts to keep up with emerging  to further extend reach by connecting its growing base of
        trends and translate constant evolution into better payment  over 1,600 merchants to more than a billion digital buyers
        performance for merchants. EBANX's fraud and risk man-  in fast-growing Latin American, Caribbean, African, and
        agement offers real-time transaction scoring, chargeback  Asian digital markets.
        automation, A/B testing and other tailor-made enhance-
        ments, she said.

        Optimized B2B payments                                      Company: EBANX
                                                                    Product: EBANX Product Series
        Scopeta mentioned that enhanced pay-in and payout solu-     Website: https://ebanx.com
        tions, available in 25 markets, enable companies to receive
        payments from customers and make payments to respec-        Contact: https:://ebanx.com/en/request-contact

        36
   31   32   33   34   35   36   37   38   39   40   41