Page 5 - GS241202

Letter from the editor

hen it comes to paying for goods and ser-
Happy
vices, choice has become the cornerstone
of the contemporary payments experi- Happy
W ence. In 2024, consumer demand grew
for a range of payment options, from cards and cash to
digital wallets and payment plans. Shoppers also want
flexibility in how they use these methods—whether it's
swiping plastic, tapping devices or securely using cards
on file. This growing variety reflects not just convenience
but also evolving consumer habits and technological
advancements.
Holidays!
Merchants of all stripes value choice, too. They aim to Holidays!
accommodate customer preferences while managing the
ever-contentious issue of costs, especially interchange
fees. As highlighted in this issue's front-page feature, in-
terchange remains a hot-button topic inside and outside
e
t The G
, a
W
he
e
, a
r
t
e
e
e
n S
r
of the payments industry, with Senator Richard Durbin's We, at The Green Sheet, are
latest push for "Durbin 2.0" reigniting debate. States like
thankful for our partners.
Illinois are also stepping into the fray with new laws tar- tha n k fu l f o r o ur p a r t ne rs.
geting interchange on gratuities and taxes.
Just as our lead article explores significant trends, our
contributing writers address areas of vital interest to We are here to help you
p y
r
e he
o he
e t
l
W
r
e a
u
o
payments professionals, including how partnerships be-
tween ISVs and payment providers empower businesses
t a
t y
nc
.
e
rge
di
ur rig
h
e
ta
u
o
to streamline operations, enhance customer experienc- target your right audience.
es and drive growth; the reasons why residual reports
A
y y
lif
o
ur mess
age
m
p
are crucial for merchant level salespeople and why they • • Amplify your message
need learn to interpret and use them; the steep challeng-
es European fintechs face when entering the U.S. mar-
ach
ur r
o
a
e
E
xp
nd y
ket; potential major ramifications of the DOJ's antitrust • • Expand your reach
lawsuit against Visa alleging anti-competitive practices
n
age acr
E
ls
nne
oss cha
g
in the debit market; and a deep dive into the booming • • Engage across channels
used car market and how streamlined secure solutions
can help overcome dealerships' unique challenges.
f-a-k
ur o
And see your one-of-a-kind
ind
A
nd s
ne-o
e y
e
o
Highlights from the news include coverage of escalating
a
ime
l
n
t
ig
p
a c
m
di
m
a
u
targeting of faster payment systems by authorized push multimedia campaign
payment scams; the increasing popularity of buy now,
e
me t
o
pay later plans this holiday season; estimates before the come to life. .
o lif
c
Thanksgiving-Cyber Monday weekend predicting re-
cord high shopping; Elon Musk's call to eliminate the
CFPB; early results posted after the Thanksgiving-Cyber
Monday shopping period indicating 191 million people
Connect today:
shopped with strong sales across several categories; and C o nne c t t o d a y :
The Clearing House's decision to raise the transaction
limit to $10 million in 2025. R i ck A s t o n
Rick Aston
n
e
S
pec
i
ts
t
i
a
l
a P
h
i
i
a
e
tn
r
rs
ed
p S
r M
i
o
Be sure to check out the profiles, updates, media partners Senior Media Partnership Specialitst
and other features included just for you. As 2024 comes
o
707-284-1693 / r
s
i
m
c
n
k@g
t.c
ee
h
r
ee
to a close, we wish to thank you for relying on us and 707-284-1693 / rick@greensheet.com
hope to serve you even better in 2025. If you have news,
send a press release to press@greensheet.com, and send
us your feedback to greensheet@greensheet.com.
5