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Insights and Expertise
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        The double-edged                                        underbanked populations, opening up new opportunities
                                                                for financial inclusion.
        sword of P2P                                            The  appeal  of  P2P  payments  can’t  be  denied.  Instant,

                                                                borderless  and  often  low-cost,  these  systems  simplify
        payments                                                personal transactions in ways that were unimaginable a
                                                                decade ago. However, the convenience that makes them
                                                                so popular also comes with potential drawbacks to keep
                                                                in mind.
                                                                The risks behind the convenience

                                                                The simplicity of P2P payments belies a range of security
                                                                vulnerabilities. Fraud and cybercrime are growing
                                                                concerns, with many users unaware of the risks associated
                                                                with these platforms. A recent survey by LendingTree
                                                                revealed that nearly half of consumers (48 percent) are
                                                                unfamiliar with the dangers of P2P fraud—a worrying
                                                                statistic given how widespread these services have
                                                                become.

                                                                One of the most common threats is phishing. Fraudsters
                                                                frequently impersonate legitimate services or individuals,
                                                                tricking users into revealing sensitive information or
                                                                transferring funds to fraudulent accounts. These scams
                                                                can be highly convincing, with fake notifications that
                                                                closely mimic official communications from the payment
        By Zaki Farooq                                          provider.
        PayFuture
                                                                Even without malicious intent, accidental transfers can
                  pps like PayPal, Venmo and other P2P pay-     create significant issues. A small typo or misstep can
                  ment  platforms  have  fundamentally  trans-  result in money being sent to the wrong recipient, with
                  formed how we send money. What was once       limited  recourse  for  recovery.  Unlike  traditional  banks,
        A the domain of banks and financial institutions        many P2P services don’t offer robust protections or the
        has been replaced with seamless, direct transactions that   ability to reverse transactions, leaving users to shoulder
        are fast becoming the norm. Peer-to-peer (P2P) payments   the consequences of their mistakes.
        have simplified the way individuals transfer funds, offer-
        ing unparalleled convenience.                           Impersonation scams are another growing problem,
                                                                particularly in markets where P2P payments are gaining
        But beneath the surface, are there risks those businesses—  traction. Fraudsters can hijack trusted accounts or create
        and consumers—need to address?                          fake profiles to deceive users, exploiting the trust-based
                                                                nature of these platforms.
        Understanding P2P payments
        At its core, the P2P payments model enables individuals   While these risks are primarily consumer-focused, they
        to  transfer money directly  to  one another  via  a  digital   also  have  implications  for businesses. Fraud  and  errors
        platform. These platforms are designed to be secure,    can damage trust, tarnish reputations and lead to financial
        instant and easy to use, bypassing the need for traditional   losses, making it essential for businesses to approach P2P
        banking intermediaries. Whether sending money to a      payments with caution.
        friend or splitting a dinner bill, users can rely on their   What P2P Payments Mean for Businesses
        smartphone or computer to complete the transaction in
        moments.                                                For  businesses,  P2P  payments  present both  interesting
                                                                opportunities and challenges. On the one hand,
        While platforms like PayPal and Venmo dominate in       integrating  these  platforms  can  enhance  customer
        Western markets, similar technologies are flourishing   experience by offering greater flexibility and convenience.
        in regions around the globe to cater to differing needs.   Today’s consumers increasingly expect instant, seamless
        Emerging markets, in particular, have seen significant   transactions, and businesses that cater to these preferences
        growth in P2P payments, offering financial access to    are likely to see higher satisfaction and loyalty.
        individuals who often lack traditional banking options.
                                                                P2P  payments  also  allow  businesses  to  reduce  costs.  By
        These platforms have become a lifeline for unbanked or   bypassing traditional banking fees, particularly those
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